Qwest TV, co-founded by music icon and innovator Quincy Jones, has partnered with VIZIO in the US to further Qwest TV’s goal of expanding access to breathtaking and groundbreaking music performances. The high-caliber music-focused service’s three linear channels will now be available on millions of VIZIO SmartCast TVs in America. Audiences can find Qwest TV Classical on […]
Media ecosystem facilitator Verizon Media and connected entertainment specialist VIZIO have agreed a strategic partnership to deliver new cross-platform and connected TV (CTV) advertising solutions, anchored in unique TV viewership data and premium programmatic inventory access. Effective immediately, Verizon Media gains demand-side platform (DSP) access to VIZIO’s Inscape viewership data from more than 18 million […]
Global CTV platform NEW ID, a subsidiary of media group NEXT ENTERTAINMENT WORLD, has announced a global partnership with leading ad platform Unruly. NEW ID, which distributes premium South Korean entertainment content (K-Content) on connected TV (CTV) and over-the-top (OTT) platforms across Asia, Europe and the US, has chosen Unruly as its preferred global supply-side […]
Horse & Country, the international equestrian sports network, has announced the launch of its free, ad-supported channel that is now available to millions of VIZIO SmartCast users in the US. Audiences can now tune into Horse & Country on channel 507 in the free channel programming guide on VIZIO SmartCast. The arrival of Horse & […]
SpotX, the global video advertising platform, continued its profitable growth track-record and ended 2020 with what it has described as “outstanding financial results and significantly more access to consumers”. As the pandemic raged across the globe, a record number of viewers tuned in to streaming TV in 2020. Advertisers took notice by diversifying their ad […]
Canela.TV one of the first AVoD streaming services for US Hispanics, has officially launched its app on VIZIO SmartCast, the smart TV platform. Canela.TV is now available to millions of SmartCast TV users in the U.S offering over 10,000 hours of entertainment for adults and children including comedies, docuseries, novelas, cartoons, dramas and action films. […]
Amagi, a global SaaS leader in broadcast and streaming TV technology, has announced it is working with Little Dot Studios to help deliver its expansion into OTT and CTV platforms. Little Dot Studios, an award-winning digital content studio and broadcaster, is one of the largest distributors of premium television content on YouTube and is now […]
VIZIO Ads, TV company’s direct-to-device advertising business, has unveiled Universal Frequency Control, a new capability that enables brands to set limits on how often a VIZIO TV within a household is exposed to specific ad creative when placing an ad through its platform. Universal Frequency Control persistently measures the number of times an ad is exposed […]
A survey from ENGINE Insights has found that 69 per cent of Americans watched Super Bowl LV on a Smart TV on February 7th. Some 40 per cent of them watching via a Samsung TV, 21 per cent on LG devices, 11 per cent on Vizio and only 8 per cent on Sony. Over half […]
VIZIO has announced that Fox Corporation’s FOX NOW and FOX Nation apps are available on VIZIO’s SmartCast platform. Now millions of viewers across the US have access to FOX’s local and national news, entertainment programming, and sports content directly on their VIZIO SmartCast TVs. “We are pleased that millions of VIZIO SmartCast users can now […]