Two Circles, the data-driven sports and entertainment business, has announced an agreement to acquire Spring Media Group, adding new products and solutions to Two Circles’ fan-marketing services. Spring Media has more than doubled in scale over the last three years. This growth has been driven by an innovative approach to full-cycle media rights management, sales […]

Charterhouse Capital Partners (CCP) has agreed to take a majority stake in Two Circles in a deal worth a reported $300 million (€273m). The deal is expected to close in the first quarter of 2024. The business will continue to be led by CEO and co-founder, Gareth Balch, alongside the current management team, and the […]

Two Circles has announced the acquisition of LiveWire Sport – the agency delivering content for the Premier League, Wimbledon, World Rugby and the ECB. LiveWire will become the content vertical of Two Circles – led by LiveWire co-founders Andy McKenzie, Caroline Cheese, Dan Warren, Jonathan Stevenson and Pranav Soneji – taking Two Circles’ headcount across […]