In an era of big data, personalisation is critical for marketers looking to develop authentic and meaningful relationships with consumers, suggests data, measurement and analytics company Nielsen in an Insights article. The same is true for content platforms, and that’s a trend we’re seeing among some of the newer video streaming entrants. Compared with the […]
ODMedia, the international provider of digital media services and content licensing, has signed a strategic content partner agreement with BuzzShow, one of the first video social media networks which incorporates blockchain technology in a reward-based ecosystem. With this partnership, ODMedia is able to provide clients with a seamless one-stop solution to migrating and managing their […]
Commerce Signals, a Verisk company and specialist in payment based marketing solutions, has announced the SVOD Trends Report, a new service that tracks and analyses consumer subscription behavior on Netflix, Amazon Prime Video, Disney+, HBO Max, Hulu, Paramount+ and Peacock across a variety of key performance indicators. The SVOD Trends Report is a companion service […]
As US households increasingly shift towards online content platforms, a quarter of US Internet users now rely on a mix of Advertising-funded Video on Demand (AVoD) and Subscription Video on Demand (SVoD) services for their entertainment, notes research firm Ampere Analysis. This figure has risen from 15 per cent in Q1 2020. Ampere’s latest catalogue […]
Sony Pictures Entertainment (SPE) and AT&T have confirmed that SPE has completed its acquisition of AT&T’s Crunchyroll anime business through Funimation Global Group. Funimation is a joint venture between SPE and Sony Music Entertainment (Japan) subsidiary, Aniplex Inc. The agreement was first announced in December 2020. Crunchyroll is a premier anime direct-to-consumer service with 5 […]
To understand better how digital broadcasters are using video in 2021, video player software specialist JW Player surveyed film and TV media companies ranging from independent niche broadcasters to comScore Top 100 media giants. The insights from the survey include their 2021 engagement goals, monetisation strategies, KPIs, how to measure success, and how they’re using […]
Crunchyroll, the global anime streaming platform, is developing Dark Star Squadron, an epic animated space opera, in partnership with Zoe Saldana’s Cinestar Pictures. Todd Ludy (Voltron: Legendary Defender) is onboard to write with Saldana, Cisely Saldana, and Mariel Saldana of Cinestar Pictures serving as Executive Producers. Sonia A. Gambaro and Maytal Gilboa from Pollinate Entertainment […]
In the post-pandemic viewing and streaming media ecosystem, Latinx viewership continues to reflect the broad range of contemporary US Latinx identities and household demographics. According to a Horowitz Research survey, demand is ever-expanding for new, high-quality Spanish-language content on par with English-language content among individuals and families with identities ranging from Hispanic to Afro-Latino/a/x and […]
Indian content distribution platform Tata Sky is delivering OTT aggregation with the introduction of Tata Sky Binge. Content discovery and viewer analytics solution provider ThinkAnalytics’ Think360 cloud-based personalised content discovery and viewer engagement platform is now live on Tata Sky’s Binge Fire TV Stick service and Binge mobile app. Binge subscribers now benefit from personalised […]
2020 was a prosperous year for Netflix in Spain; its subsidiary, Los Gatos Entretenimiento, increased its revenues by 52 per cent to €11.8 million reporting a net benefit of €653.822, up 26 per cent – but far below the global growth of the streaming platform. EBITDA amounted to over €1 million, up 50 per cent, […]