The number of unique users of SVoD platform users in Italy amounted to 15.3 million in September 2022, a drop of 287,000 users year-on-year, according to the Communications Authority (AgCom). Netflix had 8.9 million average unique users (+4.2 per cent), followed by Prime Video with 6.4 million (+11.5 per cent), Disney+ with 3.4 million (+41.7 […]

Hallmark Media has confirmed that its SVoD service, Hallmark Movies Now, is now available on VIZIO Smart TVs. The launch comes as the service closes out its annual holiday programming stunt Movies & Mistletoe, which features beloved Hallmark holiday programming, and gears up for a strong January line-up of offerings, including hit films such as […]

As SVoD services in the US mature, pricing and bundling are key to retention, according to a report by Ampere Analysis. Newer platforms (including Disney+) tend to have higher levels of both sign-up and churn as they rely more heavily on individual title launches, while established SVoD platforms’ sign-up and churn rates are much more […]

JetBlue, the US airline with free high-speed Fly-Fi and seatback screens at every seat, on every plane, is launching a partnership with NBCUniversal’s streaming service, Peacock. Beginning spring 2023, Peacock will become the exclusive streaming partner of JetBlue. Customers will be able to tune into a selection of Peacock Originals, including series such as Bel-Air, […]

According to the latest DASH study by The Advertising Research Foundation (ARF), the household penetration levels of the major subscription streaming services held mostly flat YoY in the US, with the exception of Paramount+, which has jumped up to 17 per cent from 11 per cent. Additionally, Disney (41 per cent up from 39 per […]

SVoD service Paramount+ has launched in Germany, Switzerland and Austria with thousands of hours of entertainment, following the launch of the service in France on December 1st, and establishing a year of global expansion as the service is now live in 45 markets. To celebrate its latest launch, Paramount rolled out its iconic Blue Carpet […]

At the end of 2021, a new phase of competition began in the Latin American OTT SVoD market, reports Dataxis. Three major US studios launched their platforms in the region: Disney+ and Star+ (Walt Disney Company), HBO Max (WarnerMedia Discovery), and Paramount+ (Viacom). They joined Netflix, the historical leader, and Prime Video (Amazon), the main […]

Global SVoD subscriptions will increase by 428 million between 2022 and 2028 to reach 1.76 billion – showing that there is still plenty of growth left, according to the SVOD Forecasts Update report from analyst firm Digital TV Research. “We estimate that Netflix will provide its hybrid AVoD-SVoD tier in 85 countries by 2028, with […]

SVoD service Paramount+ is partnering with British Airways to preview some of the streamer’s best television series on long-haul international flights. A dedicated channel on the airline’s Highlife entertainment platform will feature a curation of exclusive Paramount+ series for all ages, including Halo, The Offer, Queen of the Universe, Kamp Koral: Spongebob’s Under Years, Icarly, […]

Consultancy firm Deloitte predicts that by mid-2023, all major video subscription services will have launched an ad-funded tier alongside ad-free offerings in Europe. By the end of 2024, Deloitte predicts that half of these providers will also have launched a free ad-supported streaming TV (FAST) service. Additionally, around two-thirds of consumers will use at least […]