Advanced Television

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Forecast: APAC OTT revenues at $52bn in 2028

Asia Pacific OTT TV episodes and movie revenues will reach $52 billion (€48bn) in 2028; up by 56 per cent from the $33 billion recorded in 2022, according to the Asia Pacific OTT TV and Video Forecasts report from analyst firm Digital TV Research. From the $19 billion additional OTT revenues, China will add $4 […]

April 3, 2023

Survey: Most SVoDs will add ads in next 2 years

As the global video streaming market continues to grow and become increasingly crowded, streaming businesses are looking for ways to maintain their growth and competitive edge. According to a global B2B industry survey by NPAW, a provider of video analytics and business intelligence for the online video industry, 76 per cent of SVoD companies plan […]

March 29, 2023

Data: 87% of US homes have SVoD service

Parks Associates tracked 354 independent OTT services in the US in 2022, with its OTT Video Market Tracker revealing that 87 per cent of US internet households having at least one OTT subscription service. “Despite the dominance of subscription OTT services, 44 per cent of households continue to watch some form of pay-TV, indicating that […]

March 29, 2023

ARF calls for TV measurement reset

The Advertising Research Foundation (ARF) is calling for a ‘gradual migration’ away from ‘TV households’ to ‘TV-accessible (TVA) households’ as the basis of TV measurement, to account for shifts in viewing dynamics driven by broadband access and mobile devices. The group based its recommendation on data from its comprehensive TV universe study, DASH, the 2022 […]

March 27, 2023By Colin Mann

Analyst: ‘Disney+ AVoD faster start than Netflix’

Disney’s ad-supported D2C tier has made a faster start than Netflix’s equivalent product, according to Jonathan Carson , Co-Founder and CEO of measurement and analytics company Antenna. In a blog post, he notes that ad-supported streaming continues to be one of the most important stories in the subscription video space as the market reacts to […]

March 20, 2023By Colin Mann

Forecast: W European OTT to add $18bn by 2028

Western European OTT TV episode and movie revenues will reach $45 billion (€42.2bn) in 2028, up from the $27 billion recorded in 2022, according to the Western Europe OTT TV & Video Forecasts report from analyst firm Digital TV Research. The UK will account for $10 billion in 2028, with Germany at $8 billion and […]

March 20, 2023

Paramount+ LatAm mobile-only subscription plan

SVoD service Paramount+ is to launch the ‘Basic Plan’ in Latin America, its first-ever mobile-only streaming subscription plan. Launching April 18th in Brazil and Mexico, what Paramount describes as a “competitively-priced” plan will enable subscribers to stream the service’s catalogue of entertainment on one mobile device or tablet at a time, uninterrupted and without ads. […]

March 16, 2023By Colin Mann

Forecast: E European OTT revenues to double by 2028

OTT TV episode and movie revenues for 22 Eastern European countries will reach $5.7 billion (€5.4bn) in 2028, nearly double from $2.9 billion in 2022, according to the Eastern Europe OTT TV & Video Forecasts report from analyst firm Digital TV Research. Poland will remain the OTT revenue winner; doubling its total between 2022 and […]

March 16, 2023

Fewer SVoD commissions impact Gaumont TV revs

TV and film industry group Gaumont has posted a downgraded 2022 consolidated revenue of €217.9 million, down 18 per cent year-on-year, highlighted by a €12.3 million loss compared with a €1 million profit the previous year. The group reported film and TV production and distribution revenues down 23 per cent over one year to €34 […]

March 14, 2023From Pascale Paoli-Lebailly in Paris

Research: Most essential SVoDs identified

New research from Aluma Insights finds two-thirds of US Netflix buyers view the service as indispensable to meeting household video needs. Hulu and Disney+ were the only other top-16 services in which more than half of subscribers considered the service essential instead of just nice to have. Conversely, Epix Now, Apple TV+, and Peacock were […]

March 14, 2023By Colin Mann