BARB, the UK television audience measurement currency, has rolled out what it describes as a “once-in-a-generation upgrade” in its audience reporting with the introduction of SVoD and video-sharing platform measurement, as first reported last week. In a preview of the type of new data that is now available, BARB has revealed that the most-watched programmes […]

The BBC has set out its ambition to ‘build commercial income’ – one of four top priorities set out by Tim Davie in his first week as Director-General, and now underway to modernise the BBC and offer better value to every licence fee payer. As well as an ambition to build commercial income, these priorities […]