StackAdapt, the AI advertising and orchestration platform, has announced a strategic partnership with data and technology company, Experian. This partnership empowers UK marketers to maximise the value of their first-party data, leveraging Experian’s advanced ID Resolution and audiences, includin Mosaic segments, across StackAdapt. Through this collaboration, advertisers can unlock higher match rates into media channels […]
Bombora, the B2B data specialist, has announced an expanded integration with StackAdapt, a technology company in advertising and marketing. This enhanced partnership gives B2B marketers direct access to Bombora’s best-in-class B2B digital audiences, empowering them to increase campaign efficiency, targeting, and conversion. “StackAdapt customers now have powerful new ways to drive real results by accessing […]
StackAdapt, a technology company in advertising and marketing, has announced a direct integration with Tubi, Fox’s free streaming service. This integration gives advertisers seamless access to a large collection of Hollywood movies and TV shows, thousands of creator-led stories and hundreds of Tubi Originals.. With this integration, advertisers and agencies can connect directly to Tubi’s […]
StackAdapt, the technology company in advertising and marketing, has announced the launch of its new email marketing and Data Hub solutions. This expansion helps marketers bridge the gap between adtech and martech—increasing efficiency, streamlining workflows, and bringing data, messaging, and media together in one connected strategy. StackAdapt is the first programmatic advertising platform to natively […]
StackAdapt, the multi-channel programmatic advertising platform, announced new advancements in its connected TV (CTV) capabilities, strengthening its CTV offering to provide greater transparency, measurement accuracy, and premium inventory access. These updates empower advertisers to more effectively forecast for planning and budgeting, enhance targeting precision across premium CTV inventory, and leverage robust measurement tools to assess […]
StackAdapt, the AI-powered programmatic advertising platform, has announced a $235 million (€226.4m) equity funding round. Led by Teachers’ Venture Growth (TVG), the investment arm of the Ontario Teachers’ Pension Plan, the round also saw participation from Intrepid Growth Partners and four other investors. This funding values StackAdapt at approximately $2.5 billion, with annual revenues of […]
StackAdapt, a multi-channel programmatic advertising platform, has announced a collaboration with Channel 4 to open up broadcast advertising inventory for StackAdapt clients in the UK for the first time, making it one of the few programmatic partners to offer access to Channel 4’s programmatic TV inventory. “Our clients can now tap into broadcast video on […]
As the mid-market sector gains momentum, StackAdapt, a multi-channel programmatic advertising platform, is making strides in empowering advertisers with premium targeting capabilities and is seeing substantial advertiser growth in connected TV (CTV) placements and other high-impact channels. With a strong focus on regional expertise and category-specific insights, StackAdapt empowers marketers to reach their target audiences […]
StackAdapt, the multi-channel programmatic advertising platform, has announced a partnership with Samba TV, a provider of TV technology for audience data and omniscreen measurement, to integrate Samba TV’s first-party dataset into a suite of products within StackAdapt’s programmatic platform. The integration enables StackAdapt to provide clients with incremental reach and measurement to achieve optimal advertising […]
StackAdapt, the multi-channel advertising platform, is proud to announce the appointment of Ryan Nelsen as Chief Marketing Officer. Nelsen brings 17 years of strategic marketing expertise and leadership to his role in support of StackAdapt’s mission and remarkable client and company growth. Nelsen’s leadership journey spans four key posts, including strategic marketing leadership roles at […]