French PSB group France Télévisions has launched on its digital portal for international territories. The service was initially slated for a March 31st launch, which was consequently delayed by the Covid-19 outbreak. Branded Outre-mer la 1ère, like France Télévisions’ overseas TV channels, the multi-format OTT platform looks to give a future to France Ô channel […]

Pixalate, a global ad fraud intelligence and marketing compliance platform, has released an update to its Covid-19 benchmarks report, examining how US programmatic advertisers have shifted budgets during the ongoing pandemic. The latest report details programmatic OTT/CTV ad spend patterns from April through May 2020 Key Findings: Programmatic Connected TV/OTT ad spend bounces back 40% […]