Supponor, a specialist in the virtual advertising industry, has announced that it exceeded its targets to double the deployment of its award-winning AI-based virtual advertising platform Supponor AIR, growing beyond the 1,000+ events delivered in the 2021-22 season. The technology was implemented in close to 3,000 live sports events across every continent, encompassing a wide variety […]
WWE has announced that Jackie Redmond will take on an expanded role with the company beginning this on July 1st. Redmond will serve as a backstage interviewer for Monday Night Raw, alongside Byron Saxton. Additionally, she will join Kayla Braxton to co-host WWE’s premium live event kickoff shows with Booker T and Peter Rosenberg. Redmond […]
Altitude Sports, the regional sports network home of the NHL Stanley Cup Champion Colorado Avalanche, the NBA’s Denver Nuggets and the Colorado Mammoth, is using Synacor’s Cloud ID identity and access management platform for seamless and simplified authentication and identity management across all devices, Synacor announced today. Altitude is using Cloud ID for existing MVPD […]
The National Hockey League (NHL) and the National Hockey League Players’ Association (NHLPA), in conjunction with Live Nation, have announced plans for the 2023 NHL Global Series – Sweden, which will feature the Detroit Red Wings, Minnesota Wild, Ottawa Senators and Toronto Maple Leafs in a slate of four regular-season games to take place from […]
Vizrt, a player in real-time graphics and live production solutions for content creators, has announced that Coupang Play OTT platform is using Viz Libero for its K League football analysis to give viewers in South Korea a completely different and more engaging fan experience. Coupang Play is the exclusive live streaming broadcast rights holder for […]
Supponor, the technology provider in virtual advertising, and Telstra Broadcast Services (TBS), a provider of end-to-end broadcast and media related services, today announced a joint initiative to bring virtual advertising as-a-service to sports properties, federations and rights owners worldwide. As a result of the recent successful launch of their league-wide solution for the National […]
The National Hockey League (NHL) and National Hockey League Players’ Association (NHLPA) have announced the Arizona Coyotes and Los Angeles Kings will face off in the first-ever NHL games in the Southern Hemisphere, as Melbourne, Australia will play host to the 2023 NHL Global Series – Melbourne. The preseason games between the Coyotes and Kings […]
Ampersand, the audience-first TV advertising sales company, has launched new sports-focused audience segments within the company’s portfolio. The new segments allow brands to directly reach sports viewers in an engaged environment and enable brands to glean insights into these viewers’ behaviors before, during, and even after sporting events are over. By having access to insights […]
Czechia and Finland will present their first-ever Hockey Day celebrations in March designed to bring communities together around the sport of hockey and its many forms through TV broadcasts and in-person free activations for fans of all ages and those new to the sport. Hockey Day in Czechia on March 4 and Hockey Day in […]
Kindred Group, under its flagship brand Unibet, has entered into a multiyear agreement to become an Official Partner of the National Hockey League (NHL) in Sweden. As part of the partnership, Unibet will have access to a myriad of marketing rights and tailored content that will enhance customers’ experience. Unibet already has a strong ice […]