Advanced Television

la liga

La Liga’s Tebas calls out Google over piracy

Javier Tebas, president of Spain’s top flight football competition La Liga, has described  piracy as “the biggest challenge in the world of football and the sports industry in general” suggesting that Google is the main cause, accusing the search engine of not taking adequate measures to tackle the threat. “The big problem we are currently […]

September 19, 2024By Colin Mann

beIN Sports extends La Liga rights in MENA, APAC

beIN Media Group has signed a deal extending its La Liga broadcast rights, which will see the Group’s flagship sports channel, beIN Sports, remain the home of Spanish football in 34 markets across the Middle East and North Africa (MENA) and Asia-Pacific (APAC) until the end of the 2027-28 season and 2026-27 season respectively. beIN […]

August 14, 2024

Luckia signs La Liga partnership

Luckia, the Spain-based gambling and entertainment company, has reached an international agreement with La Liga to become its new official partner in Spain and Mexico for the next three seasons. Luckia joins the list of official La Liga sponsors that includes EA Sports, Puma, Microsoft, Mahou and El Corte Inglés, among others. The agreement also […]

August 12, 2024

Spain: Orange renews football rights

Orange Spain has reached an agreement with Movistar and DAZN to offer all matches from La Liga, Copa del Rey and all European tournaments (UEFA Champions League, Europa League and Conference League) for another season. With the move, Orange renews the football deal at a time when MasOrange just starting operations, and is underpinning its […]

July 30, 2024From David Del Valle in Madrid

Spain: 1,000+ bars convicted of football piracy

La Liga, the Spanish sports association, reports that it has obtained more than a thousand convictions against hotels, bars and restaurants that have engaged in football piracy. This figure, which translates to a favourable ruling every two days, is attributed to a change in strategy that La Liga implemented in January 2019, when it began […]

July 23, 2024

La Liga crackdown on pirate watchers

La Liga is now directly approaching viewers who watch pirate football in Spain, and asking them for €450.16 in compensation to avoid trial. La Liga, Spain’s top flight league, is sending certificated letters to viewers who they have determined have had access to pirate TV football platforms through their ISP. La Liga informs the recipients […]

June 28, 2024From David Del Valle in Madrid

UAE, La Liga anti-piracy lab

The UAE Ministry of Economy has signed a memorandum of understanding (MoU) with the Spanish National Professional Football League ‘La Liga’ to establish a lab aimed at combating piracy and protecting intellectual property rights in the UAE. The initiative will focus on detecting and addressing illegal use of audio and visual content across digital platforms. […]

June 27, 2024By Colin Mann

MTP, LALIGA Studios develop slate of football-centric projects

Since its founding in 2023, LALIGA Studios, a joint venture between Banijay Iberia, part of media and entertainment powerhouse Banijay, and LALIGA, is dedicated to pioneering new standards in sports entertainment through the creation of global original content, brand content, digital media, live events, and a commitment to pushing the boundaries of creativity and bringing […]

May 13, 2024

Spain: Movistar Plus launches low cost football promo

Spain’s Movistar Plus has launched a low cost offer whereby all subscribers to Fusión or MiMovistar will be able to watch all LaLiga, LaLiga Hypermotion (second division), Champions League and Europa League content between now until August 31st for a one-off payment of €30. Under this promotion, subscribers will save €150 as the package usually […]

April 17, 2024From David Del Valle in Madrid

Vodafone Spain: La Liga returns, bull fighting debuts

Vodafone Spain is finalising an agreement with streaming service DAZN to again offer La Liga football, six years after dropping this content in favour of cinema and TV series due to the high cost for TV rights, according to El Independiente. With the move, Vodafone would broadcast five matches from La Liga every week to […]

February 1, 2024From David Del Valle in Madrid