Following a period of consultation, Ofcom has announced that it will not remove the stricter TV advertising rules that apply only to commercially-funded public service broadcasters at this time. All UK broadcasters are subject to restrictions on the quantity and scheduling of advertising on their channels. But the commercial public service broadcasting (PSB) channels – […]
ITV has announced that Simon Farnsworth has been named the company’s new Chief Technology Officer, responsible for leading the group-wide technology strategy, overseeing infrastructure, tech architecture and innovation as part of ITV’s digital transformation, and will sit on the Management Board. Farnsworth will start at ITV in early 2024 and report into the Chief Financial […]
ITV will show live, exclusive, free to air coverage of all England men’s football matches outside major tournament finals from September 2024 through to June 2028, in a new deal with UEFA. The deal covers all European Qualifiers, UEFA Nations League ties and friendlies between major tournaments. The first qualifying campaign will be England’s bid […]
The UK’s public service broadcasters’ latest collaboration will see them develop a new free TV service designed to deliver live TV over broadband. For the first time for free, British viewers will be able easily to browse and watch live TV channels together with on-demand content streamed straight to their smart TV via the Internet. […]
Pioneering racing series Extreme E has extended its broadcast partnership with ITV in a multi-year contract.Fans of the sport for purpose championship in the UK will be able to watch the racing action free-to-air and live across ITV1, ITV4 and ITVX. Programming will also be available to catch up on demand on ITVX.Having been a partner of […]
ITV has partnered with consumer behaviour data company ViewersLogic to demonstrate the enhanced measurement capabilities that single-source data can bring to its sponsorship packages for advertisers with On The Beach and KFC case studies. The collaboration with ViewersLogic enabled measurement of both the short and long term uplift effect of consumer exposure to the brands’ ITV […]
Following on from the successful launch of ITVX in December 2022, this week sees a brand new content campaign for the platform launch across ITV’s owned channels, as well as large format OOH, print/ advertorial, audio and digital publishers. From January to June this year, ITVX attracted more viewers with monthly active users (MAU’s) up […]
ITV has announced, as part of a new multi-year deal with Disney Entertainment, that it will be unrolling the red carpet to homes across the UK as the exclusive partner for the 96th Oscars, which will take place on March 10th 2024. The ceremony will broadcast and stream live from the Dolby Theatre at Ovation […]
ITV Studios Australia has announcesda number of changes to its senior creative and production teams. In the editorial team, Beth Hart has been promoted from Head of Content to Chief Content Officer. In her elevated role, Hart will oversee the creative process across the entire production slate, including some of ITV’s biggest formats I’m A […]
As Big Brother prepares to makes its return to UK television in October, moving onto ITV2 and ITVX, the launch campaign has kicked off. Starting with a series of promos, each will cast Big Brother’s gaze out into the real world by using the show’s recognisable voice to narrate over everyday scenes. They seek to […]