Advanced Television

hexagon cup

ITV scores Hexagon Cup deal

The Hexagon Cup, the new padel tournament, has announced ITV as its UK broadcast rights holder as it prepares for its inaugural event in Madrid, Spain. The deal will see the Semi-Finals (February 3rd) and the Finals (February 4th) of the tournament live streamed on ITVX, along with a highlights programme on ITV4. The partnership […]

January 16, 2024

Aurora named Hexagon Cup broadcast production partner

Aurora Media Worldwide is headed courtside for its latest venture, as broadcast production partner to the Hexagon Cup, the new padel tournament, taking place in Madrid in February 2024. The agency – specialising in the development and production of content across sport – will provide live action, highlights programming and behind-the-scenes content across multiple platforms, […]

December 19, 2023

Hexagon Cup lands broadcast deal with Eurosport, discovery+

The Hexagon Cup, the new padel tournament taking place in February 2024, has announced a partnership that will see matches broadcast on Eurosport with streaming on the Eurosport App and discovery+. This agreement will see the event reach 64 markets across Europe and Asia and a household audience of 160 million people, which will bring […]

December 15, 2023