Advanced Television

HBO Max

Analysis: SVoDs nearing price ceiling

Findings from business intelligence company Morning Consult suggest that US consumers’ ideal price point for streaming services is $12 (€10.70). That price showed no movement from a 2019 survey. Consumers’ optimal price for ad-supported services also held steady at $10. Analysis was conducted using the Van Westendorp model, a model that finds an optimum price […]

February 28, 2022By Colin Mann

Forecast: GCC VoD revenue $2.1bn by 2026

The Gulf Cooperation Council (GCC) video industry grew revenue by 11 per cent Y/Y in 2021 to reach $1.9 billion (€1.6bn), according to the GCC Video & Broadband Distribution 2021 report from Media Partners Asia (MPA). The report provides analysis of telecoms, online video, pay-TV and free TV industries across the six Gulf Cooperation Council […]

February 23, 2022

Forecast: Disney+ will overtake Netflix in 2028

Global SVoD subscriptions will increase by 550 million between 2021 and 2027 to reach 1.75 billion, according to the SVOD Forecasts Update report from analyst firm Digital TV Research. China and the US will together account for 48 per cent of the world’s total by 2027. “China and the US had a similar number of […]

February 22, 2022

Research: 51% Spaniards share SVoD services

Over half (50.9 per cent) of Spaniards share their SVoD subscription with others, and 12.6 per cent admit to watching OTT content without paying, according to a VoD Analytics report from SigmaDos30. The report reveals that 49.1 per cent claims to be the only subscriber and user of their SVoD service, with the rest sharing […]

February 18, 2022From David Del Valle in Madrid

Forecast: US to add 104m SVoD subs by 2027

Gross SVoD subscriptions (for movies, linear channels and TV episodes – excluding other platforms such as sports) in the US will climb from 354 million at end-2021 to 458 million in 2027, according to the North America OTT TV & Video Forecasts report from analyst firm Digital TV Research. About 86 per cent of TV […]

February 17, 2022

Forecast: Netflix to remain SVoD leader in LatAm

In 2021, the dynamics of the SVoD OTT market in Latin America were altered by the entrance of some of the world’s largest content producers, namely Disney (with Disney+) and Warner Media (with HBO Max), notes Dataxis. As a result of this increased competition, the subscription growth reached an all-time record, with a 47.2 per […]

February 16, 2022

WarnerMedia boost for RTL+

RTL Group’s RTL Deutschland business unit has signed an exclusive agreement for an extensive, multi-year programme volume deal with Warner Bros Entertainment. Starting from Q1 2022, RTL Deutschland will receive access to exclusive films and series, including HBO Max originals, to complement the increasing number of German originals on its rapidly-growing streaming service RTL+. In […]

February 16, 2022

HBO Max renews Peacemaker for Season 2

Following the stellar launch of Peacemaker, HBO Max has renewed the critically acclaimed and fan favourite series, written and directed by James Gunn and starring John Cena, for a second season. The eight-episode first season of the DC spinoff series premiered on January 13th and will have its finale on February 17th.  Gunn will direct […]

February 16, 2022

Forecast: African OTT to generate $2bn in 2027

African OTT movie and TV episode revenues will reach $2 billion (€1.75bn) by 2027 – triple from $623 million in 2021, according to the Africa OTT TV and Video Forecasts report from analyst firm Digital TV Research. South Africa and Nigeria will together account for 56 per cent of the total by 2027, leaving $896 […]

February 11, 2022

Denmark to levy streaming tax

Denmark is to levy a tax on streaming services in order to help fund home-grown TV and film output. The tax will be “up to 5 per cent” according to local reports. However, the OTT players – including Netflix, Disney+ and HBO Max – will be required to reveal their company algorithms which determine which […]

February 4, 2022By Chris Forrester