Advanced Television

HBO Max

Disney+ confirms ad-supported option

Following strong speculation that such a move was imminent, streaming service Disney+ will expand its offerings for consumers by introducing an ad-supported subscription in addition to its option without ads, beginning in the US in late 2022, with plans to expand internationally in 2023. “Expanding access to Disney+ to a broader audience at a lower […]

March 4, 2022

Research: Gen Z favour both TV and short-form video

While the media lifestyles of Gen Z – a generation that has never known a world without Internet – are dominated by social media and music streaming, this diverse audience of streamers view long-form TV content with as much frequency as short-form video content, according to Horowitz Research’s State of Gen Z 2021 study. The […]

March 3, 2022

CNN+ reveals pricing

Soon-to-launch streaming services CNN+ will be priced at $5.99 (€5.41) per month (the same price as Fox Nation), or $55.99 per annum, although a promotional – and lifetime – rate has been set for subscribers who sign up early for the service of $2.99 per month. A bundle also on offer will combine CNN+ with […]

March 3, 2022By Chris Forrester

HBO Max scores US Soccer deal

Turner Sports, a division of WarnerMedia, and the US Soccer Federation have reached an eight-year multimedia rights agreement that will make TNT/TBS and HBO Max the exclusive English-language home to more than 20 Women’s and Men’s National Team matches each year. The deal is worth a reported £200 million (€180.1m) and marks WarnerMedia’s first foray […]

March 2, 2022

Data: US OTT ad spend reached $1.3bn in 2021

As viewership on streaming platforms continues to grow, advertisers are chasing audiences. MediaRadar measures OTT advertising across a sampling of both standalone streaming platforms and TV Anywhere viewing from top linear networks in the US.  Among this sample, which includes Hulu, Peacock and other big players in this space, MediaRadar reports that total ad spend […]

March 2, 2022

Whip Media: Most anticipated streaming shows in March

The streaming world isn’t just dominated by Netflix anymore – and a look at Whip Media’s list of the most anticipated new TV series of March makes that clear. Interestingly, there isn’t one Netflix title among the top 5 most anticipated new shows coming out this month in the US, according to Whip Media; the […]

March 2, 2022

MarVista, TelevisaUnivision content deal

Fox Entertainment’s MarVista Entertainment and TelevisaUnivision have entered into a development and production deal involving ten exclusive original Spanish-language movies to be produced for ViX+, the premium SVoD tier of Vix, the Spanish-language streaming service. As part of the agreement, MarVista will produce ten original Spanish-language films across family, comedy, romance, and holiday genres that […]

March 2, 2022

Analysis: SVoDs nearing price ceiling

Findings from business intelligence company Morning Consult suggest that US consumers’ ideal price point for streaming services is $12 (€10.70). That price showed no movement from a 2019 survey. Consumers’ optimal price for ad-supported services also held steady at $10. Analysis was conducted using the Van Westendorp model, a model that finds an optimum price […]

February 28, 2022By Colin Mann

Forecast: GCC VoD revenue $2.1bn by 2026

The Gulf Cooperation Council (GCC) video industry grew revenue by 11 per cent Y/Y in 2021 to reach $1.9 billion (€1.6bn), according to the GCC Video & Broadband Distribution 2021 report from Media Partners Asia (MPA). The report provides analysis of telecoms, online video, pay-TV and free TV industries across the six Gulf Cooperation Council […]

February 23, 2022

Forecast: Disney+ will overtake Netflix in 2028

Global SVoD subscriptions will increase by 550 million between 2021 and 2027 to reach 1.75 billion, according to the SVOD Forecasts Update report from analyst firm Digital TV Research. China and the US will together account for 48 per cent of the world’s total by 2027. “China and the US had a similar number of […]

February 22, 2022