According to findings from a new report, Is TV just TV?, by Samsung Ads and Verve, brands that advertise on streaming platforms are perceived to be five times more modern and five times more innovative when compared to brands that advertise in non-streaming environments. These figures jumped to eight times and six times, respectively, for […]
LG Ad Solutions has released findings from its latest study of perceptions and behaviours related to connected TV among Canadian consumers. Titled, The Big Shift: Canada Wave II, the study surveyed more than 750 Canadian consumers in June 2023 and found that Canadian TV viewership is shifting away from linear TV with 26 per cent […]
Prairie Pants Distribution (Vérité Films and 335 Productions) has announced that all 107 episodes of the hit comedy franchise Corner Gas and Corner Gas: The Movie are available for the first time on FAST in the UK with Samsung TV Plus. The entire live-action brand offering launches today on Samsung TV Plus on the Comedy Hub channel. […]
Rakuten TV, the streaming platform, is launching a new football FAST channel, FIFA+, in time for the FIFA Women’s World Cup, which kicks off on July 20th. The FIFA+ Fast channel will be available in Europe, in markets such as the UK, Spain, France, Germany and Italy and includes hundreds of hours of content with […]
NBTV Channels has launched the Spirits Network FAST channel on Vizio WatchFree+, Vizio’s free streaming service. The Spirits Network channel, which can be found on channel 505 on Vizio’s WatchFree+, provides users with 24/7 access to entertainment programming featuring renowned experts and celebrities sharing tasting notes, cocktail recipes and stories from the world of spirits. […]
OKAST and Broadpeak have partnered to launch their FAST 2.0 solution. The integration of Okast Channels and broadpeak.io creates a new generation of FAST platform. The companies says the FAST 2.0 solution enables publishers to better monetise their inventory while differentiating themselves in a unique way. By strengthening audience engagement through segmented programming and leveraging […]
Australian-based kid’s school and lifestyle brand retailer, Smiggle, will launch its first ever British broadcast advertising campaign with Narrative Entertainment’s POP children’s channels this summer The Back-to-School themed advertising will include a 6-week spot ad campaign running from July 24th, plus a 2-week sponsorship campaign from August 6th on FAST channel, POP Kids, and on […]
Sky Media, the advertising sales house of Sky, has been appointed as the official and exclusive ad sales representatives for the FIFA+ VoD platforms across Europe, the UK and Ireland. This representation agreement with football’s governing body comes ahead of the forthcoming FIFA Women’s World Cup 2023, where FIFA+ will provide a range of content, […]
Replay, the blockchain platform reimagining video for web3, has announced that its live TV offerings have been expanded thanks to a strategic partnership with linear TV provider SoFAST. Resulting from the partnership, SoFAST is delivering to Rewarded.tv some of the most popular media and live TV brands for a global audience. Having already offered dozens […]
Edgio, the content delivery network service, has announced a partnership with Vermantia, a provider of omni-channel content solutions for gaming, and betting operators worldwide. The collaboration will support Vermantia’s custom-built, end-to-end streaming solutions for live racing, sports events, virtual sports and number games. As part of the partnership, Vermantia will utilise Edgio’s Uplynk solution in […]