DirecTV and content studio Lionsgate have announced a wide-ranging licensing agreement that will immediately make five Lionsgate channels available to all DirecTV and DirecTV Stream customers in the US who receive their content via streaming, along with satellite customers who want to access them using the DirecTV App. The first of Lionsgate’s channels to join […]
Amagi, a global leader in cloud-based SaaS technology for broadcast and connected TV (CTV), has announced its collaboration with ABP Network, one of India’s largest media groups. This collaboration empowers ABP Network to deliver its Free Ad-Supported Streaming TV (FAST) channels to a global audience on platforms such as Samsung TV and Xiaomi. ABP Network […]
Fremantle has signed a global deal with Pluto TV to distribute 25 FAST channels across 13 countries, with each channel being specifically curated for individual markets. The expansion of Fremantle’s partnership with Pluto TV will see 24 of the company’s most popular FAST channels premiere in the UK, the US, Canada, Germany, Switzerland, Austria, Spain, […]
During its inaugural event, Samsung Ads Canada Innovation Day 2024, Samsung Ads Canada, the advertising arm of Samsung Electronics in Canada and a specialist in advanced TV including Connected TV (CTV), unveiled insights into Free Ad-Supported Streaming Television (FAST) viewership in Canada. Samsung currently holds a 43 per cent share of Canada’s Smart TV marketplace. […]
Lionsgate and Nielsen have announced that the two companies are bringing traditional linear TV metrics to the free ad-supported streaming television (FAST) space – calling it an industry first. The deal has enabled MovieSphere by Lionsgate to become the first major FAST channel to be measured by Nielsen, reporting channel viewership in the same measurement […]
Bell Media has announced the addition of new platform partners for its 10 FAST channels which launched in April on LG Channels. Bell Media’s FAST channels will launch on Plex and The Roku Channel in Canada later this year and, as previously announced, Samsung TV Plus. “Our FAST portfolio have received a great response on […]
Amagi, a specialist in cloud-based SaaS technology for broadcast and connected TV (CTV), has announced a strategic partnership with Brazil’s Globo through which six of the network’s FAST channels were implemented into the Amagi cloud-based playout platform. The deal was facilitated by AD Digital. “The Amagi platform offers us the potential for scale, features to […]
NBCUniversal has announced that its TNBC FAST channel will rebrand as NBC Comedy Vault from June 1st. Audiences can celebrate Pride Month on the rebranded channel with the debut of Seasons 1-8 of NBC’s celebrated sitcom Will & Grace. Other iconic titles on the channel includes Charles in Charge and Coach, and Major Dad will […]
FreeWheel, a technology platform for the television advertising industry, and MediaScience have released findings from its Viewer Experience Lab initiative. The report, Improving the Quality of Ad Experiences, explores what factors contribute to a low-quality ad experience and how content owners can improve ad experiences for viewers in order to provide brands with the best […]
Narrative Entertainment UK has announced two new FAST channel launches and the expansion of the GREAT! brand into the US market as it marks its third anniversary. Since its launch of the free-to-air entertainment GREAT! network in May 2021, the company reports its has enjoyed huge success, beating many established TV brands in a challenging […]