Little Dot Studios, an All3Media company, has been appointed to expand the digital and social media footprint of Goodwood under its sports-specialist label, Little Dot Sport. The contract will see Little Dot Sport deliver year-round social media management services across major platforms, including YouTube, Facebook, Instagram, X and TikTok. The agency’s remit spans end-to-end delivery, […]
Worldwide Pants, the production company founded by David Letterman and owner of The Late Show with David Letterman library, and NBCUniversal Global TV Distribution, which owns the Late Night with David Letterman library, have partnered with Merzigo, the global media technology company powering the next era of premium content distribution and monetisation, to optimize both […]
The UK’s planned ban on under-16s using major social media platforms marks an important step in addressing children’s online safety, but research from Incogni suggests the debate should not stop at screen time, harmful content, or contact with strangers. Incogni’s latest Social Media Privacy Ranking found that some of the platforms likely to be affected by […]
In recent years, Meta has transformed its proposition to advertisers through AI-driven automation, leading its advertising business to grow a forecasted 22.3 per cent to $240 billion (€204.9bn) this year, according to WARC Media. Serving ads across its mass reach ‘family of apps’ remains the foundation of its monetisation strategy. Its fast-growing ad business funds an aggressive AI innovation programme – which, […]
Social media advertising revenue is projected to rise at a compound annual growth rate (CAGR) of 12 per cent over the next five years, reaching $640 billion by the end of 2030, according to Omdia’s Social Media Advertising Market Landscape 2026 report, its first-ever research focusing exclusively on social media advertising. During the same period, […]
Meta – the owner of Facebook, Instagram and WhatsApp – has seen its proposed acquisition of AI start-up Manus blocked by Chinese regulators. First announced in December 2025, Meta said the deal – estimated to be worth around $2 billion (€1.7bn) – would see Manus’s agents used to boost to its own AI across its […]
Meta, the US tech giant led by Mark Zuckerberg, is set to cut thousands of jobs as it ups its spend on artificial intelligence (AI) projects. The company, which owns Facebook, WhatsApp and Instagram, told employees in a memo on that it planned to cut 10 per cent of its workforce – roughly 8,000 staff. […]
Merzigo, the video monetisation company, has entered into a partnership with Italian football club Inter Milan. The agreement is designed to enhance the iconic club’s portfolio of content spanning the last few decades across YouTube and Facebook. The partnership will see Merzigo optimise the digital presence of the club’s historic collection of games, magazine series, […]
A lot of brands post on Facebook, but don’t see many likes. When people see a post with lots of likes, they stop to see what’s up. This is why Facebook Likes strengthen digital credibility for brands today. Posts with lots of activity look honest and busy. You will usually see more people finding and […]
Digital monetization player Merzigo has announced that under agreement with media production house Steve Harvey Global, it will manage the Vault Empowers YouTube and Facebook channels – maximising international fan reach, engagement, and revenue for the personal growth and entertainment platform. The Vault Empowers platform features Vault Empowers Talks, hosted by Brandi Harvey, a weekly […]