Advanced Television

disguise

Disguise unveils GX 3+

Disguise has announced the launch of the GX 3+, its most powerful media server ever. Built on NVIDIA’s cutting-edge Blackwell GPU architecture and including a two-year Notch playback licence, the GX 3+ unlocks the full capabilities of Notch 1.0 for generative content playback — enabling video designers to create richer, more sophisticated and responsive event visuals […]

September 3, 2025

Disguise drives F1 Box immersive racing experience

Technology solutions provider Disguise has announced that it has worked with the creators of F1 Arcade — the first official experiential hospitality brand dedicated to Formula 1— to deliver F1 Box, a new racing simulator experience in Westfield Stratford City shopping centre. Designed to fully immerse fans in the authentic feel of a real Formula […]

August 28, 2025

Disguise updates its Ask AId3n AI assistant

Disguise has announced a major update to its AI-powered workflow assistant for Designer Pro, Ask AId3n. The update enables production teams to sequence repetitive or technical tasks, reducing hours of work at the click of a button. This will streamline the programming of concerts, theatre shows, corporate events, virtual productions and more — saving valuable time and […]

August 7, 2025

Disguise receives £1.2m in funding

Disguise, the immersive experience company, has received £1.2 million (€1.4m) in funding from Innovate UK and the EU as part of a larger investment into MAX-R — an alliance of companies dedicated to advancing virtual production, extended reality, virtual reality and metaverse technologies. The MAX-R alliance — which is made up of Disguise, the BBC, […]

October 22, 2024

Disguise launches new generation of EX media servers

Disguise has announced the next evolution of its hardware solutions with the launch of the new generation of EX media servers, following the recently launched RX III real-time render node, opening up even wider access to the world’s most advanced live visual experience platform. Providing a ruggedised solution for pre-rendered video playback at any scale, […]

May 23, 2024

WWE launches production facility in Connecticut

WWE, part of TKO Group, has launched The Studios at WWE, a 30,040-square-foot, production facility equipped with five studios, highlighted by a virtual production stage built in collaboration with AbelCine and Meptik and featuring the latest generation technology from Sony Electronics and Disguise. Located within the recently constructed WWE headquarters in Stamford, Connecticut, The Studios […]

April 11, 2024

Trail Blazers broadcast AR graphics from handheld camera

disguise, a specialist in real-time visual experiences, has partnered with the Portland Trail Blazers to broadcast augmented reality (AR) graphics created by tracking a handheld camera during a basketball game. The AR graphics bring fans a more in-depth view of the action with live in-game stats. “The NBA has provided live game data for a […]

November 14, 2023

disguise, Move.ai’s real-time markerless motion capture solution available now

disguise has announced the immediate availability of its latest solution, Invisible — a complete technology bundle for real-time markerless motion capture developed in partnership with Move.ai. Removing the need for markers, wearable suits or long calibration set ups, the Invisible solution allows anyone to mirror their movements onto a character rig within disguise’s Designer software […]

May 31, 2023

disguise revamps Learn Platform

disguise, the technology platform enabling live experiences and virtual productions, has re-engineered its learning program to a new offering named disguise Learn. disguise Learn’s new in-classroom and online courses provide an improved experience offering dedicated learning pathways for virtual production, extended reality, broadcast graphics, location-based experiences and live events so users can pick a learning […]

November 29, 2022

disguise software solution for cloud-native graphics production

disguise launches its first integrated hardware and software solution for cloud-native broadcast graphics production. Developed with Polygon Labs – which was acquired by disguise earlier this year – the solution is made up of the new Porta 2.0 cloud app and px hardware. Together, they enable broadcasters to seamlessly create, control, and collaborate on real-time […]

September 1, 2022