Communications consultancy Clearbox has announced that former UTV Managing Director Michael Wilson has joined its team as Executive Director in a significant strategic move aimed at meeting growing demand for broadcast-quality content and executive-level communications counsel. Wilson brings nearly 30 years of senior media experience from UTV, ITV and Sky News, plus strategic advisory credentials […]
Channel 4 has appointed Lisa Nash as Director of Brand & Content Marketing. Currently Global Brand Director at Deliveroo, Nash joins in the New Year to lead the development and delivery of brand strategy and content marketing across Channel 4, working in partnership with the Director of Media & Effectiveness. Nash will oversee all brand […]
Kantar, marketing data and analytics company, has revealed the winners of its annual Creative Effectiveness Awards, showcasing the most effective ads across digital and social, TV, print and outdoor, alongside the best performing ads tested by LINK AI, Kantar’s AI-powered ad testing solution. Ads from Coca-Cola, Deliveroo, Desperados and bread brand Freya’s take the top […]
ITVX and Burger King UK have joined forces to bring the historical drama The Winter King to life. Following the much-anticipated launch of the series on December 21st, ITV surprised a lucky customer with their Burger King UK x Winter King Banquet, delivered by a knight in shining armour who looks suspiciously like a Deliveroo […]
Super Bowl LVII on February 12th brought in an average 113 million TV viewers, according to Nielsen. But consumers weren’t merely tuning in, they were also turning to their mobile devices to make the most of Super Bowl Sunday – from ordering food to placing bets and even shopping. Mobile marketing analytics platform Adjust analysed […]