AudienceXpress, a Comcast Company and video sales house, has revealed findings from the fifth iteration of its Streaming TV Uncovered study, (previously Advanced TV Uncovered) conducted by independent media research firm CoLab Media Consulting. The study explored UK marketers’ spending plans and objectives for the year ahead. It reveals a positive outlook for overall marketing […]
With Comcast planning to spin off its cable channels into a separate company, MediaRadar analysed a sample of ad spend from Comcast Corporation channels, including Bravo, CNBC, E! Entertainment, Golf Channel, MSNBC, NBC, Oxygen Network, Syfy Channel, Telemundo and USA Network. All channels, except Bravo, NBC and Telemundo, will be separated from Comcast’s media umbrella […]
US media giant Comcast has announced its intent to create a new publicly traded company comprised of a portfolio of NBCUniversal’s cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets including Fandango and Rotten Tomatoes, GolfNow and Sports Engine, through a tax-free spin-off. The new, […]
AudienceXpress, a Comcast company and video media sales house, has announced its exclusive partnership with Fox Corporation’s ad-supported streaming service, Tubi, following its summer launch in the UK market. As part of this strategic partnership, AudienceXpress will utilise its expertise in the CTV space, its understanding of the UK and European markets, and its technology […]
Comcast is considering a fundamental restructuring of its business, exploring the creation of a separate company for its cable TV networks and potentially seeking partnerships in streaming. This shift comes as it struggles with the ongoing decline of cable TV subscribers while chasing profitability in the increasingly competitive streaming landscape. Comcast is contemplating spinning off […]
The European VOD Coalition has announced SkyShowtime as the latest European streaming service to join its ranks. Available to consumers in more than 20 European markets through multiple platforms and connected devices, SkyShowtime has established itself as a committed national partner since launching in 2022. SkyShowtime joins the Coalition at a vital time for the […]
In a challenge brought by AT&T Services, BBB National Programs’ National Advertising Division (NAD) has recommended Comcast Cable Communications, in connection with Comcast Business Internet discontinue its claim that “Comcast Business Internet has speeds up to 12x faster than Verizon, AT&T, and T-Mobile” in markets where AT&T offers a wired fibre product with speeds faster […]
Comcast and Charter Communications have announced a partnership with chipmaker Broadcom to develop a new silicon standard capable of delivering downstream speeds of up to 25Gbs over cable’s traditional hybrid fibre-coax nets. Outlining their collaboration at SCTE TechExpo in Atlanta, the companies billed the standard as the launch of ‘DOCSIS 5.0’ — a new version […]
Comcast has unveiled Janus, an initiative that leverages leading-edge cloud and AI/ML technology to transform the way its core network will deliver next-generation Internet experiences to customers today, and into the future. Janus maximises network performance and efficiency by virtualising Comcast’s core network, unlocking the ability to deliver consistently faster speeds and even more reliable […]
Comcast is leveraging edge compute technology to put more computing power closer to consumers to deliver a better Internet experience for applications like streaming and gaming and to develop a standardised platform for providers to distribute their content across Comcast’s network. The company will deploy Qwilt’s Open Edge platform, creating the most distributed content delivery […]