The Film and TV Charity’s second Money Matters report – examining the financial resilience of industry workers – uncovers that the UK’s film, TV, and cinema industry is becoming increasingly unsustainable for far too many of the people who keep it running. Drawing on more than 2,000 responses from industry workers, the report reveals a […]
Virgin Media O2 is doubling down on its commitment to tackle digital exclusion, by pledging to donate 12,000 phones to people who need them throughout 2026. Following the success of its 2025 commitment, where it also provided around 12,000 refurbished phones to those experiencing financial hardship, this year, the operator will again donate devices via its Community […]
Virgin Media O2 is helping hundreds of people experiencing financial hardship stay connected this winter and beyond by providing free smartphones and O2 mobile data to The Multibank. Through this new partnership, the company has donated refurbished phones and O2 data via its Community Calling programme with charity, Hubbub, which are being rehomed to people […]
Virgin Media O2 is encouraging people to donate their unwanted smartphones to its Community Calling programme which can help children from disadvantaged backgrounds more easily manage their diabetes with the latest technology. It comes as the company, which partnered with the Labour Party on this issue in April 2024, has now provided 1,000 refurbished […]
MediaCity, the UK’s centre of thriving creativity and future media, is celebrating the success of its landmark partnership with BBC Children in Need 2025, which saw the Content Studio at MediaCity serve as the new home for all behind-the-scenes digital production during this year’s broadcast. The collaboration marked a significant moment for the UK’s creative […]
AdGood, the first nonprofit-focused Connected TV (CTV) media platform, has announced a partnership with LeadsRx, a player in marketing attribution. Together, they are redefining nonprofit advertising by combining AdGood’s discounted, nonprofit-only CTV inventory with LeadsRx’s impartial attribution technology – delivering unprecedented transparency, accountability, and performance measurement to the sector. For decades, nonprofit marketing has operated […]
The Film and TV Charity has published its latest Looking Glass ‘24 Deep Dive, focusing on Workplace bullying, harassment and discrimination in UK film, TV and cinema. With rates of bullying, harassment, and discrimination up to three times worse in the film and TV industry than in the wider working population, the report, which further […]
Samsung Ads, the advanced advertising division of Samsung Electronics, and AdGood, the nonprofit organisation championing affordable access to Connected TV (CTV) for mission-driven organisations, have announced a partnership to open the doors of television advertising to nonprofits at scale. Through this collaboration, Samsung Ads will donate premium Samsung TV Plus CTV inventory directly into the […]
BBC Children in Need has announced that their iconic mascot, Pudsey, will be brought to life in a 25 minute on-screen animation, created for CBeebies and coming to BBC One and BBC iPlayer this December. Pudsey and the Thread of Hope, a story by Tom Fletcher, follows Jai, a young boy navigating grief after the […]
The British Red Cross has announced its first-ever TV partnership with Channel 4. The campaign launches kicks off during an ad-break when Gogglebox airs from 9pm on 10th October 10th, marking the start of a new 5-year brand strategy which sees the charity appear in new places. The partnership, brokered by newly appointed media agency […]