Advanced Television

channel 4.0

Channel 4 reports record 1.8bn streaming views in 2024

Channel 4 has published its Annual Report for 2024, demonstrating “digital growth, creative impact and financial resilience” as the channel delivers its Fast Forward strategy. 2024 marked the final full year under CEO Alex Mahon, who has led the broadcaster through a major transformation to become the UK’s first public service streamer. Mahon, CEO, commented: […]

May 21, 2025

Channel 4 orders The Snake for Channel 4.0

Channel 4 has ordered six episodes of The Snake for Channel 4.0. The new format from Strong Watch Studios combines competitive quiz with strategic gameplay as some of the players only win by getting the answers wrong. In each episode six creators start with a collective prize pot of £5000. Together they must navigate through […]

April 20, 2025

Channel 4’s social audiences thrive

Channel 4 has reported that YouTube audiences for full episodes of its hit shows such as First Dates, Murder Case: Digital Detectives and Grand Designs have grown by 169 per cent year on year. Newly released data for 2024 shows that Channel 4’s main YouTube channel saw higher average views per video than equivalent channels from […]

February 12, 2025

Channel 4 trebles digital viewing

Channel 4 reported it has delivered a three-fold year-on-year increase in UK viewing of full episodes of TV shows on YouTube in Q1, and its made-for-social network Channel 4.0. The first of a new quarterly update on Channel 4 social performance, based on UK views in 2024, highlights progress made against its Fast Forward strategy […]

May 20, 2024

Channel 4.0 commissions Boss Pitches

Channel 4.0, Channel 4’s digital brand, has announced the commission of new series Boss Pitches hosted by Nella Rose and GK Barry. TV presenter and online personality/YouTuber Rose and podcaster and TV personality Barry have a combined social media following of 6.3 million on TikTok and Instagram. In this six-part series produced by BBC Studios Entertainment, […]

May 3, 2024

Channel 4.0 launches Harry Potter themed gameshow

Channel 4.0, Channel 4’s digital-first strand for YouTube, is launching a new social branded programme Crowd Sauce: The Search for Wizdem with Warner Bros Studio Tour London – The Making of Harry Potter. Crowd Sauce: The Search for Wizdem sees content creator Harry Pinero challenge fellow social media sensations Mariam Musa and BillyTheGoat to compete […]

September 7, 2023

New commissions from Channel 4.0

Channel 4.0 has commissioned two new series, which will be fronted by some of the digital channel’s most popular talent, Chloe Burrows, Harry Pinero and Yung Filly. Bad Baby is a new digital prank game fronted by Burrows, that will see her observe from the ‘control centre’ as unassuming young couples are thrown into the […]

August 22, 2023

Channel 4.0 hits 104k subs in 6 months

Channel 4.0, Channel 4’s new digital-first brand for YouTube, has surpassed 25 million views and attracted 104k subscribers since its launch in October Channel 4.0 has driven over 25 million views, with the UK 13- 24 demographic accounting for 82 per cent of total views. At 120 days from launch the channel had already established […]

April 18, 2023

Channel 4.0 signs 1st branded deal

Channel 4.0, UK commercial broadcaster Channel 4’s new digital-first brand for YouTube, has signed its first branded deal with e.l.f. Cosmetics, the US’s Number 1 favourite teen cosmetics brand which literally stands for eyes.lips.face., and is clean, vegan, cruelty free and Fair Trade Certified. This commercial partnership deal is the first for Channel 4.0 and […]

March 17, 2023

Channel 4 rebrands for digital world

As it celebrates its 40th anniversary, UK public service broadcaster Channel 4 has revealed that from 2023, it will bring all its channels and services under one ‘Channel 4’ brand to help audiences better navigate the abundance of choice in the digital world and find Channel 4 content wherever and whenever they choose to watch. […]

November 2, 2022By Colin Mann