Advanced Television

cars

Mercedes-Benz sponsors movies on Great! TV

Mercedes-Benz Vans UK has signed a deal to sponsor movies across the Great! network of TV channels in a new 12-month deal beginning this October. The sponsorship will showcase the Mercedes-Benz Sprinter range alongside movies shown across the Great! channels – airing on Freeview, Sky, and Virgin Media – in a partnership led by Sky […]

October 10, 2025

ITV names Auto Match launch brands; Sophus3 partnership

Automotive companies including Range Rover, Volkswagen, Audi, Suzuki and Polestar are among the first brands to use ITV’s new addressable advertising solution for car manufacturers – Auto Match. Auto Match, which was announced in March this year, is an advertising solution in partnership with Carwow, the UK’s largest online destination for car changing. Available through […]

October 9, 2025