Ampere Analysis expects Netflix to report its lowest number of new subscribers in the first quarter for four years later this week, perhaps signalling the end of the Covid-19 home entertainment boom. The first quarter is traditionally the strongest for new Netflix sign-ups, with viewers in key markets (ie North America and Europe) spending more […]

A report from Ampere Analysis shows the rapid rise of SVoD services in the US. There are now more subscriptions to services including Netflix, Amazon Prime, Hulu, HBO Max and Disney+ than there are people in the US. The pandemic and stay-at-home measures, the launch of new studio-backed subscription services, and

Analysis by Ampere reveals that the negative impact of Covid-19 on TV advertising revenues began to abate significantly in Q4 2020 in both the US and Western Europe, setting the market up for a solid recovery in 2021. In the US, for the full year 2020, TV advertising revenue saw an average decline of 9.3 […]

Service providers and rights holders can unlock up to $28.3 billion (€23.7bn) in new revenue each year by reducing sports piracy, according to a report from Synamedia in partnership with Ampere Analysis. The research claims to reveal the true cost of sports piracy for the first time using a new model that evaluates how different […]

Content piracy remains a persistent problem for rights holders and content providers to tackle, says Tony Maroulis, Principal Analyst at Ampere Analysis. In a blog post, Maroulis notes that incidence rates of certain forms of pirate service usage, such as torrents and locker sites, have declined over the past three years. “But a combination of […]

Already hard hit by Covid-19, cord-cutting and underlying pressures on TV advertising, sports’ tough time isn’t over yet, according to analysis by Ampere Analysis:

Since 2018, India has been the third largest SVoD market globally by number of subscribers, surpassing 100 million in 2020. In their infancy, SVoD services

Analysis by research firm Ampere reveals that Netflix became the second largest TV group in Europe by revenue in 2020. “Since launching in 2012, Netflix has grown rapidly in Europe,” notes Tony Maroulis, Principal Analyst at Ampere Analysis. “By 2016, it had launched its services across the whole of Europe, and passed the $1 billion […]

Bundling will characterise global TV throughout 2021 as the streaming TV boom forces a re-engineering of the TV value chain and the strategies for reaching the end viewer, according to Guy Bisson, Research Director at Ampere Analysis. The breadth of choice in the streaming

An unusually diverse range of content interests means the Nordics provide ample growth opportunity for new US studio-led streamers and other new international services such as BritBox that can leverage demand for UK and US content, according to consultancy firm Ampere Analysis. Scandinavians show strong interest in both local and international content, a trait which, […]