The pandemic has boosted the use of streaming platforms in Spain, with a growth of 33 per cent in the second quarter of the year against the same period last year, according to CNMC. This significant growth has driven streaming platforms to be in 50 per cent of all connected households. In just three years […]
Amazon has hired Soumya Sriraman to lead its Prime Video Channels business in the US. Sriraman was previously BritBox President & CEO for US and Canada, with news of her departure from the role coming just 3 weeks ago. Sriraman now becomes the US head of Amazon’s Prime Video Channels, which operates access to OTT […]
A report from industry analyst & advisory group Media Partners Asia (MPA) estimates that Australia’s online video industry will generate an estimated $2.9 billion (€2.4bn) in revenue in 2020, including advertising & subscription revenue. Over the next five years, MPA expects the online video sector to grow at 13 per cent CAGR to reach $5.3 […]
UK retailer Currys PC World conducted a study into the evolution of television to investigate just how much the world of TV has changed and adapted over time. Here are a few of the key takeaways: Broadcast TV is on the decline, but the British public are embracing a multitude of new ways to watch […]
Jeff Bezos has already bought the Washington Post newspaper, but amidst rumours that AT&T is looking to dispose of less important assets, it is reported that Bezos might use some of his Amazon billions to buy news broadcaster CNN. The core report came from Sr. Correspondent for FOX Business Network Charles Gasparino who suggests that […]
The Nordics are, for sure, Spotify’s home turf. Looking at the latest Mediavision analysis, close to 4 million Nordic households had access to a paid Spotify subscription (i.e. not an ad-supported free account) in Q3 2020. This corresponds to a 34 per cent household penetration for subscriptions (non-advertising supported) – dwarfing competition – a relatively […]
Samba TV data shows that 1.6 million US households streamed the Borat movie sequel on Amazon Prime Video during its opening weekend (October 22nd – 25th). Amazon’s decision to release the movie one day early, on the same day of the final presidential debate, didn’t seem to give it that great of a boost: only […]
Research from Parks Associates’ OTT Video Market Tracker shows that through Q3 2020, the number of OTT video services in the US has more than doubled since 2014, currently reaching nearly 300 different services. The rate of closure has also declined, from a peak in 2018 when
Analysis of Ampere’s Consumer media consumption and behaviour tracker surveying 4,000 US Internet users has revealed a solid performance for both HBO Max which launched at the end of May, and NBCUniversal’s Peacock which followed in July. Despite lockdown rules delaying some of the content each SVoD service had planned, at the time fieldwork (August/September […]
As the mobile app subscription business accelerates, mobile amrketing company Adjust has launched its new Subscription Tracking product to give marketers better visibility into subscription performance. This follows a broader shift toward subscription-based monetisation models, with Apptopia estimates showing that app-based subscriptions generated over $200 million in