Mediaocean, the software and AI partner for omnichannel advertising, has released its 2026 H1 Advertising Outlook Report, revealing how marketers are entering 2026 with renewed confidence in digital media investment even as marketers face growing pressure to turn AI enthusiasm into real-world execution. Based on insights from hundreds of marketers, the bi-annual report shows AI […]

Yahoo, in collaboration with Publicis Media, has released Trust Through Transparency: The Future of AI and Advertising, a new study exploring consumer and advertiser perspectives, acceptance, usage and trust of artificial intelligence in the advertising industry. Polling over 1,200 US consumers and more than 350 US advertisers, the survey revealed a disparity in AI sentiment between […]