Across all TV audiences, the long-term rise in ad acceptance continues, with ad intolerance falling to a record low. Hub Entertainment Research released the latest wave of its semi-annual TV Advertising: Fact vs Fiction study showing that Gen Z viewers in the US are more accepting of ads when they help reduce the cost of […]
World Boxing – the non-profit international federation set up to administer the sport at Olympic, Paralympic and E-sport level – has partnered with sports streaming and fan engagement platform, Joymo, to launch World Boxing TV, a dedicated digital destination for live events, on-demand content, highlights and competition coverage. World Boxing TV will provide a direct, […]
Canal+ and Samsung Electronics are extending their collaboration across English and Portuguese-speaking African markets served by MultiChoice Group. This partnership marks the first pre-installation rollout of a MultiChoice Group streaming application, DStv Stream app, on Samsung Smart TVs across these markets. It also supports the continued expansion of MultiChoice Group’s streaming and OTT ecosystem across […]
Cinema remains highly relevant to young audiences in the US, despite growing competition from streaming services, social media platforms and creator content. According to figures from Ampere Analysis carried out in Q1 2026, 61 per cent of US internet users aged 18-24 had been to the cinema in the previous six months, placing them well […]
Channel 4 has announced a series of deals that see its VoD-ad-inventory become available across five new buying platforms. New partnerships with Amazon Ads, FreeWheel, Hawk (an Azerion company), PubMatic and Yahoo DSP will bring the Channel 4 inventory to media advertising buyers globally. The tech partnerships will provide brands with flexibility and increased access […]
ITV has announced a content partnership deal with Blue Ant Media to bring its NatureTime brand, with hundreds of hours of blue-chip natural world programming, to ITV’s free streaming platform, ITVX. The agreement will see a range of NatureTime’s wildlife documentaries and series launch on ITVX this summer as part of a co-branded block and […]
LBG Media, the social entertainment powerhouse with a focus on young adults, has acquired 75 per cent of the share capital of Uncovered Holdings Limited, a UK‑based, Gen-Z native social‑first creative agency specialising in the end‑to‑end design, production and management of social media strategies. Founded in 2017 in London by two co-founders – Chris Cookson […]
Consumers across Latin America face significantly higher cyber risks when using illegal live sports streaming services, according to new research commissioned by the anti-piracy coalition the Alliance for Creativity and Entertainment’s (ACE) World Cup Anti-Piracy Task Force and authored by Dr Paul Watters. The findings, which tracks similar research conducted in other regions, come as […]
Streaming has changed how people access entertainment. A viewer in Sweden can watch a Korean drama, listen to a Brazilian artist, or follow a sports event that takes place on another continent. This shift has raised an important question for media companies and regulators. Do national borders still matter when content can move across the […]
The latest evidence session of the UK House of Commons Culture, Media and Sport Committee’s BBC Charter Review inquiry on June 23rd will explore the broadcaster’s relationship with the independent production sector and how the corporation might reinvent itself for the world of digital media. MPs will first hear from witnesses from the independent production […]
The FIFA World Cup and summer are a winning combination. If you’re settling in for the tournament season, chances are you will be glued to screens. The last thing anyone wants is to miss a penalty kick because of the doorbell rings, or worse off, having a package stolen during match time. Whether you’re hosting […]
Moody’s Ratings have issued a Baa1 rating for SpaceX, which is slightly higher than that issued to Tesla (which is Baa3). “SpaceX’s Baa1 issuer rating reflects the company’s exceptional franchise strength as the world’s leading orbital launch provider and operator of the largest low earth orbit satellite broadband network, Starlink. The company benefits from robust […]
In the latest issue of Euromedia we take the temperature of the FAST business. Guess what? It is running very hot. There are hundreds more channels streaming out thousands more hours and carrying tens of thousands of ads. And viewers? Of course there are viewers, but enough to go around? The major platforms, Prime Video, […]