Survey: 44% of US with vMVPD switched from pay-TV
Consumer research from Leichtman Research Group (LRG) found that of US households that currently have a live streaming vMVPD pay-TV service (virtual Multichannel Video Programming Distributors, like Hulu + Live TV, Sling TV, YouTube TV, or AT&T TV NOW), 44 per cent switched directly from a traditional (cable, satellite, or Telco) pay-TV service, and 26 […]