Media technology and services specialist MediaKind has unveiled the MediaKind 2021 Sports D2C Forecast, which it claims is the most significant analysis ever undertaken of the direct-to-consumer (D2C) OTT platforms owned and operated directly by sports rights-holders. The report explores a wide range of trends in the D2C sports space, including the use of live […]
A report on US family co-viewing trends and kids’ influence on video streaming in the home from premium kids’ and family AVoD network and studio WildBrain Spark and digital TV analyst company nScreenMedia, covers timely and topical trends across co-viewing, device usage, attitudes to video sources and ad-supported content. The headline data in the report, […]
What is described as the “staggering” disparity between the energy demands of emerging consumer devices and immersive video experiences has spotlighted the need for more environmentally sustainable choices across the video entertainment industry, according to a joint study from mobile and video technology research and development company InterDigital, and market research firm Futuresource. They suggest […]
Sport and video entertainment experience specialist Deltatre has extended its collaboration with ITV and continues to power SVoD service BritBox, across all major platforms. The new agreement will run for a further five years. BritBox employs Deltatre as its front-end and design partner, utilising ‘AXIS’, the company’s targeted UX management platform, to power the front-end […]
A report from analysts at Capgemini says that the online streaming industry has seen a huge boom throughout the Covid-19 pandemic, with SVoD services seeing a huge rise in sign-ups. The study says that before the end of 2020, SVoD services will overtake conventional pay-TV services. Capgemini’s study, titled OTT Streaming Wars: Raise or Fold, […]
Findings from Parks Associates’ study, The Next ‘Big 3’ in OTT, indicate that 61 per cent of US broadband households subscribe to two or more OTT services as of Q3 2020, up from 48 per cent the previous year. Forty-five per cent subscribe to three or more, up from
FreeWheel, a Comcast company, and provider of video advertising software, has revealed that 70 per cent of UK marketers surveyed expect advanced TV ad spend to increase in the next 12 months. Advanced TV refers to OTT, VoD, connected TV (CTV), audience-based linear advertising, programmatic advertising and addressable TV. This research was conducted by independent […]
Due to the ongoing pandemic, the Italian TV market has lost over €400 million in value. TV advertising is down by 13 per cent, while pay-TV is the only positive performer. These are the main conclusions of the Television Market in Italy 2020-2022 report published by Rome-based ITMedia Consulting. Also, pay-TV surpasses FTA for the […]
A growing number of Australian consumers are cutting their pay-TV subscriptions as a result of the Covid-19 pandemic, according to a recent survey of 1,000 Australians by JWS Research for The Trade Desk Fourteen per cent of Australians that use pay television services intend to cancel, put on hold or let lapse their pay-TV services […]
BritBox, the SVoD service created by the BBC and ITV, has officially launched in Australia. The launch is the next step in the global expansion of the platform, following its earlier launches in the US, Canada and the UK. ITV and BBC Studios announced in August 2020 plans to invest more than A$35 million (€21.2m) […]