Middle East broadcasters have complained for years about the lack of formal audience measurement in many Arab nations. GfK is set to remedy this, at least for Saudi Arabia. The market research group has signed a contract with Saudi Media Measurement Company to introduce a new TV audience measurement service for the Kingdom. GfK will […]
TMS, the specialist in entertainment navigation, and Shazam, the media engagement company, have announced that ‘Shazam for TV’ is now powered by On Entertainment data from TMS. Shazam’s second-screen service relies on TMS data to provide TV viewers with show descriptions, cast information, images and related content to enhance their viewing experiences. The Shazam App […]
Beachfront Media, the video technology company, has unveiled its next-generation video ad mediation platform for TV apps. With Beachfront.iO, video publishers and developers who have created TV apps can now monetise them and mediate all of their video ad networks, trading desks, and direct campaigns using Beachfront.iO. With Beachfront.iO, publishers and app developers can use […]
Japan’s NHK has successfully broadcast long-distance DTT signals for its Super Hi-Vision 8K format, sending huge amounts of data over UHF airwaves, but despite this test, it’s unclear if many Japanese will be watching 8K TV by the time Tokyo hosts the Olympics Games in 2020. The public broadcaster’s Science & Technology Research Laboratories conducted […]
Twitter and GfK have formed a partnership to introduce GfK Twitter TV Ratings in Germany, Austria and the Netherlands. The new service will provide insights into the frequency and reach of messages from Twitter users associated with television programmes and campaigns. This information is essential for media groups and agencies to gain insight into the […]
Digital TV Labs, the digital media and device testing company that specialises in testing tools and services for validating digital media and device conformance, has announced that Spanish DTT network operator, Abertis Telecom, has been using its leading Ligada iSuite test harness and test suite to ensure uniform HbbTV receiver conformance for the new Spanish […]
SMiT, a global player in the design and development of conditional access modules (CAMs), has announced the successful launch of the Irdeto CI + 1.3 Unified Client CAM to the MENA market, only on My-HD. The Unified Client CAM has been integrated with both Cloaked CA and Softcell. The Irdeto Cloaked CA solution with a […]
Bimand, a smart TV technology specialist, will demonstrate its OnScreen Cloud Technology at CES. Bimand’s OnScreen technology is a cloud-based TV information system that delivers contextual information about what the viewer is watching and will allow the viewer to interact with it through the TV screen. The system offers rich interactive capabilities such as information […]
Rovi Corporation has announced the availability of new predictive analytics products that enable the use of audience segmentation in managing advanced advertising campaigns and targeting on-air promotions. The new Rovi Audience Management Solution products — Ad Optimizer – use proprietary algorithms to analyse a wide variety of consumer and behavioural data, enabling broadcast networks, cable […]
Technicolor, a specialist in the media and entertainment sector, is launching Virdata to provide businesses with cloud-based monitoring and management services for “Internet of Things” (IoT) and M2M (machine-to-machine) services. Virdata’s device and application monitoring and management service features a real-time and historical big data analytics stack. Initial industries targeted by Virdata are consumer electronics, […]