Grabyo, the TV clip-sharing platform, will launch this weekend with Sky Living’s Britain & Ireland’s Next Top Model – letting viewers share their favourite moments from the new series. The second screen platform is enabling Sky to drive and monetise online conversation around the show and letting TRESemmé extend its sponsorship of the TV show […]
Video content discovery solutions provider Jinni has launched ‘Watch together’, claimed as the first effective social discovery feature to recommend content that suits the tastes of more than one viewer. The feature is part of the latest Jinni discovery engine API, and is now available for implementation by the company’s global customers and technology partners. […]
beIN Sport, the US sports network, has posted three programmes in the top 10 – including the No. 1 spot – in SocialGuide’s Twitter TV Rankings for the first week of June. beIN Sport captured the top spot with the World Cup Qualifying game between Argentina and Colombia, the fifth spot with the Qualifying game […]
Virgin Media has unveiled The Hotlist, a new measurement tool that provides an alternative view on TV engagement. The Hotlist sorts the most viewed and talked about shows into an out- of-ten ranking to uncover the most talked about shows on TV. To calculate what’s hot on the box Virgin Media has created a new […]
Jean-Philippe Maheu, a Twitter executive, has said that he believes live-TV viewing for popular shows will increase as viewers increasingly fear that social media will yield more spoilers – although he concedes the evidence is “anecdotal”. Maheu, who was CEO of Bluefin Labs before Twitter acquired it, was speaking at the IAB Cross-Screen Afterfronts conference, […]
Edelman has released findings from its seventh annual Global Entertainment Study, revealing that nearly two-thirds of respondents agree that watching and sharing entertainment online has increased their sense of global connection. The findings also highlight behavioural similarities and differences around entertainment consumption, social media interactions, overall engagement trends and distinctions between emerging and developed markets. […]
Viacom has unveiled the results of “When Networks Network: TV Gets Social,” its multi-country study investigating the relationship between TV and social media usage. The findings uncovered three key types of motivations leading fans to engage in TV-related social media activities: Functional, Communal and Playful. The multi-country study involved social media diaries in the US, […]
Hey, I know that Tumblr isn’t really aimed at me. And, goodness knows, I don’t want to needlessly relieve myself on someone else’s parade. But! But, like most of you, I have a direct interest in big international companies doing well and being well managed, it’s called my pension. Because of the business we’re all […]
Users of social network giant Facebook will see video adverts introduced to their news feed this summer, according to reports. The commercials will last up to 15 seconds, and the first one a user sees in their news feed each day will start automatically but will not include sound. Growing budgets for video advertising on […]
Media Group International has announced a new partnership with never.no – a world renowned company that specialises in social media integration technology for TV broadcasters and producers. The new partnership represents MGI’s determination to expand its remit into areas such as new media, IPTV, OTT and streaming – all of which are becoming increasingly important […]