Advanced Television

Research

FTTH Council reports European penetration

The FTTH Council Europe has unveiled the latest figures showing which European countries are leading the way in the penetration of fibre-to-the-home at year-end 2009. Although Sweden, Norway and Slovenia have maintained their places in the top five, they have been overtaken by Lithuania, which made a dynamic jump to the number one position with […]

February 26, 2010

Over 40% watch broadband/mobile TV monthly

Data from Horowitz Associates’ annual US Broadband Content and Services (BCS) survey of 800 Internet users reveal that 44 per cent watch actual, not user generated, TV content at least once monthly, including viewing online and on handheld devices. Portending future growth of viewing on alternative platforms, incidence of TV consumption on the computer/ handheld […]

February 26, 2010

Connected TVs 25% of new in US

More than one quarter of all TVs purchased by US consumers in January were linked to the Internet, according to a survey conducted by iSuppli. Among US consumers that purchased new televisions in January, 27.5 per cent indicated their sets were connected to the Internet, either though the internal capabilities of their TVs, or via […]

February 25, 2010

Outdated copyright law confuses consumers

Three out of four (73 per cent) of UK consumers don't know what they are allowed to copy or record, according to research from Consumer Focus, who is calling on the Government to reform the UK's outdated copyright law before the laws lose all credibility. Most copyright law was written at a time when digital […]

February 25, 2010

Content overload will increase importance of EPGs

Thousands of TV programmes, catch-up TV VOD archives, Internet-TV services, video-sharing platforms and personal content currently compete for audiences. With such a huge range of content, the EPG is being promoted to the increasingly important role of an entertainment guide for content-overloaded digital living rooms. That's according to the report 'EPGs and TV Middleware Applications: […]

February 24, 2010

Consumer interest growing for OTT video

Nearly 37 per cent of broadband households in North America are extremely or very interested in viewing Over-the-Top video content on the home TV, according to market research firm, In-Stat. The demand is growing as companies such as Amazon, Hulu, Netflix, and Apple, offer streamed or downloadable TV and movie content. Similarly, a growing set […]

February 24, 2010

Mobile satellite TV market to reach $11bn by 2015

A GIA report on Mobile Satellite Television projects that the market will reach $11 billion by 2015, driven by the growing consumer demand for video content on an anytime, anywhere basis. The increasing penetration of mobile phone devices, improving content quality, and advent of interoperable standards and technologies are expected to boost prospects in the […]

February 23, 2010

Online brands use more TV

TV advertising may worry about online but UK online brands have increased spend on TV by an average of 172 per cent a year over the past five years. Research by Nielsen Media Research on behalf of TV marketing trade body Thinkbox revealed online brand's spend on TV had increased from £10 million (E11.53) in […]

February 19, 2010

New services show recovery for US ad-spend

Parks Associates forecasts advanced TV, mobile advertising, and social networking to lead long-term recovery in US ad spending. Targeted and interactive TV advertising will lay the foundation for the long-term recovery of US ad spending, while spending on broadcast network TV will return to pre-recession levels in 2010, leading the more immediate recovery, according to […]

February 19, 2010

Half of Netflix ‘Watch Instantly’ users streaming to TV

According to a study from media research consultancy TDG, almost two-thirds of Netflix users that subscribe to a home broadband service are now viewing the ‘Watch Instantly’ streaming video service. One-third of broadband-enabled Netflix subscribers view this streaming video exclusively only on their PCs, 8 per cent view the content exclusively on their TVs, and […]

February 19, 2010