Advanced Television

Research

Linear and on-demand grows

New figures show that people in the UK watched 30 hours of linear TV a week during the first quarter of 2010, an increase of 2 hours, 29 minutes on the same period last year with growth seen across every age group. The figures from The Broadcasters' Audience Research Board (BARB) and published in Thinkbox's […]

May 5, 2010

IPTV “interactivity gap” is hampering growth

Once viewed as a rising star in the digital television ecosystem, IPTV has largely failed to deliver on its promise, according to a report published by analyst firm Strategy Analytics. As a result, many industry watchers have revised their IPTV estimates downward. “IPTV service providers have failed to answer the fundamental 'why' question,” according to […]

April 29, 2010

1 in 8 will axe their cable this year

Yankee Group has identified a new category of consumer: the coax-cutter. These consumers cut off their pay TV services and use their PCs, gaming consoles and other connected devices to access video programming instead. One in eight consumers are set to join their ranks in the next 12 months. Yankee Group reports that the number […]

April 29, 2010

Digital TV to become more popular?

An increasing number of people are staying at home and watching digital TV and films rather than going out, research shows. A survey by T-Mobile highlighted that 53 per cent of Britons now prefer to spend their time entertaining friends and family at home rather than going out. As a result of this, an increasing […]

April 29, 2010

UK Web video viewing up 37%

comScore, has released data from its Video Metrix service indicating that 5.5 billion videos were viewed online in the UK in February 2010, up 37 per cent versus the previous year. Driven by the popularity of YouTube, Google Sites grew 17 per cent versus a year ago to further solidify its position as the leading […]

April 28, 2010

Mobile ads just £38m in UK

Spend on UK mobile ads rose 32 per cent from 2008 to £37.6 million (E44 million), says the Internet Advertising Bureau / PWC. This compares with £3.4 billion online. In keeping with online, search ads are the fastest-growing kind on mobile – up 42 per cent to £20.2 million. Display ads (banners, text links, pre-/post-roll […]

April 28, 2010

Digital in Asia will double by 2014

A report from Media Partners Asia forecasts that digital TV subscriptions will double and account 70 per cent of the total by 2014 and 82 per cent by 2020, up from just 34 per cent by the end of 2009, or 116 million. The report, Asia Pacific Pay-TV & Broadband Markets 2010, says that in […]

April 23, 2010

TV widgets key to monetising OTT video

Most consumer electronics (CE) device manufacturers are introducing software platforms that support widgets—also called TV applications—reports In-Stat. This sets the stage for a burgeoning new market and alters how people will access Internet content. “By 2013, TV applications have the potential to generate over $1.7 billion in annual revenue,” says Keith Nissen, In-Stat analyst. “Our […]

April 22, 2010

Global IPTV STB sales increase

The global market for IPTV set-top boxes will rapidly increase in terms of shipments and revenue in the years to come, offering increased competition to legacy products in the STB market, according to a report from iSuppli. Sales of IPTV set-top boxes will grow from 19.4 million units in 2009 to 58 million in 2014, […]

April 22, 2010

US TV ad revenues drop 12%, Internet gains

Total US TV and online advertising revenues dropped 12 per cent in 2009, although online revenues grew, according to research from The Yankee Group. In 2009, the total US TV and online advertising market totalled $67 billion, compared to $77 billion in 2008, according to the research. TV advertising, by far the largest portion of […]

April 19, 2010