Novaspace has released the third edition of Universal Broadband Access, highlighting satellite’s role in expanding global connectivity. As of 2024, satellite broadband services can reach more than 780 million people – unlocking an addressable market opportunity of over $320 billion (€281.6bn) through 2033. “Satellite services are essential for achieving universal access, especially in areas where […]
Samsung Ads has published new analysis of Smart TV users, revealing how the growing fragmentation of TV is shaping the new reality for TV advertisers. Behind the Screens: TV Phone Home takes app usage insights from the largest deterministic data set in Europe, combining nearly 70 million Samsung TV devices across EU5 with 20 million […]
The latest Advertising Association/WARC Expenditure Report shows that the UK’s ad market recorded a 10.4 per cent increase in investment to a total of £42.6 billion (€50.09bn) in 2024. The latest dataset shows online formats, when combined, grew 13.2 per cent last year with £4 in every £5 of ad budgets now spent online. New […]
According to Canalys (now part of Omdia) research, in Q1 2025, the global smartphone market recorded a slight growth of 0.2 per cent, with shipments reaching 296.9 million units. As the peak replacement cycle came to an end and vendors prioritised healthier inventory levels, global smartphone market growth slowed for the third consecutive quarter. Samsung […]
During the first quarter of 2025, the Swedish streaming market surpassed9 million paid subscriptions, according to research from Mediavision. Compared to the first quarter of 2024, this is an increase of over two million subscriptions, representing a growth of just over 30 per cent. This is a new record in the number of paid subscriptions. […]
A new pilot study from ScreenSkills and 4Skills, conducted by Ampere Analysis, has provided a detailed look at the British Screen Industry’s off-screen workforce, enabling ScreenSkills to develop the talent and expertise required to build an inclusive and adaptable workforce for the UK screen industry. Forming part of ScreenSkills’ 5 year strategic plan, this first […]
Kantar, the marketing data and analytics company, has revealed growing adoption of ad-supported streaming, strong competition between Prime Video and Apple TV+, and a breakout performance by Mubi, which recorded its best-ever quarter in the Entertainment on Demand (EoD) GB streaming market data. The study in Great Britain, from Kantar’s Worldpanel division, uncovered the following […]
Analysis from Ampere has revealed that the European women’s football leagues continue to be undervalued, despite the growing popularity of the sport. With fans, TV audiences, and the willingness to pay for Europe’s women’s leagues increasing, their current rights valuation, which stands at approximately 0.5 per cent of the value of the men’s leagues, looks […]
India’s smartphone market entered 2025 on a cautious note. According to Canalys (now part of Omdia), smartphone shipments in India fell 8 per cent year on year in Q1 2025, totaling 32.4 million units, mainly due to persistent demand weakness and elevated channel inventory from late 2024. This inventory overhang disrupted product launch cycles and […]
NPAW, the specialist in video intelligence, has released its full 2024 State of the Industry Report. The report shows that global VoD engagement dropped after a strong H1, but Q4 did improve compared to Q3. Overall 2024 saw slightly lower engagement vs 2023 with viewers watching less titles and for a shorter time. Meanwhile, global […]