Advanced Television

Consumer Behaviour

Pay-TV providers elicit most swearing

A study by US advertising analytics company Marchex Institute has revealed that pay-TV providers rank among the highest businesses that elicit profanity-laced tirades from consumers who flip out and curse when on the phone with a business. Writing in the company blog, John Busby, Senior Vice President, Marchex Institute, notes that of 20 industries surveyed […]

December 19, 2013By Colin Mann

EY: Consumers to dictate the future of TV

A study from global consultancy firm EY has identified the six trends driving the future of television as the industry braces for a major shift in monetisation and storytelling with ever-expanding array of channels, platforms, devices and experiences. According to the report – Future of Television – Media & Entertainment – the viewer demands for […]

December 18, 2013

YouGov: 2014 the year of UltraViolet

YouGov has released its Media, Technology & Telecoms outlook for 2014, setting out which device-driven trends to look out for over the coming year. Based on analysis of rich consumer data from the past 12 months, YouGov’s researchers have pin-pointed four areas

December 18, 2013

Netflix: Binge watching is the new normal

Although ‘Selfies’ may be the official new word of 2013, a recent survey conducted online by Harris Interactive on behalf of Netflix suggests that ‘Binge-Watching’ was a runner up for a reason. Among nearly 1,500 TV streamers (online US adults who stream TV shows at least once a week) the survey found that binge watching […]

December 16, 2013

133% surge in mobile and tablet video views

Ooyala has released its Q3 2013 Global Video Index, revealing distinct patterns in how viewers consume video across devices. While mobile viewing levels off in Q3 due to seasonal factors, the overall share of mobile and tablet video views increased by 74 per cent since January. Furthermore, mobile and tablet video plays have more than […]

December 11, 2013

DVRs in half of all US TV households

Consumer research from Leichtman Research Group (LRG) has found that 47 per cent of TV households in the US have at least one Digital Video Recorder (DVR) – an increase from 40 per cent in 2010, and 23 per cent in 2007. In addition, 50 per cent of households with a DVR now have DVR […]

December 10, 2013

Australia not embracing ‘Digital Age’

Despite living in the ‘Digital Age’, Australia is currently not prepared to fully take advantage of the services afforded by next generation broadband according to a research report. Developed by the Australian Centre for Broadband Innovation (ACBI) and CSIRO’s Digital Productivity and Services Flagship, the ‘Broadband Impact and Challenges’ report provides insights and evidence to […]

December 9, 2013

Chromecast awareness 33%

After just a few months on the market, Google Chromecast is gaining traction, suggests the new Chromecast Report from NPD Connected Intelligence. According to the company, within the first four months of its launch, 33 per cent of consumers said they were aware of the device, which NPD suggests is a high awareness level for […]

December 4, 2013

Record mobile iPlayer requests

The BBC iPlayer has released its performance pack for October 2013, revealing that the catch-up service saw 261 million BBC requests in October – up 23 per cent on October last year, with 199 million TV requests – the third highest figure ever recorded. Mobile and tablet requests increased to

December 2, 2013

Moaning of Life top-ranked Sky1 show

Analysis of Sky’s October viewing figures reveals that Karl Pilkington, The Moaning of Life, is Sky 1 HD’s biggest show of the year so far. The series launched with a total audience of nearly 2.5 million, with around 200,000 watching through Sky Go. Writing in the Sky Views blog, Stuart Murphy, Director, Entertainment Channels, said […]

December 2, 2013By Colin Mann