Advanced Television

Consumer Behaviour

Netflix uses viewing data to guide production

Netflix spends $3 billion a year on TV and film rights, with about $300 million of that ploughed into making its own shows – using decisions based on a meticulous analysis of the viewing habits of its 44 million subscribers worldwide. Todd Yellin built the engine that recommends TV shows and films that users might

February 24, 2014

Russia: 90% of TV searches watched online

Yandex, a popular Russian Internet search engine, has offered an insight into users’ online search patterns, including illegal video piracy. Two-thirds of users seeking websites related to

February 24, 2014

TiVo: Millennials embrace both old and new

TiVo has revealed the results of its 2013 Millennial Video Entertainment survey, which found that more than one-third (36 per cent) of Millennials’ TV viewing time was spent viewing traditional TV content such as TV shows and live sports. However, unlike previous generations, Millennials – known as ‘Generation Y’ with birth years ranging from

February 21, 2014

Brit Awards: TV Twitter record as ratings slump

This year’s Brit Awards has set the record as the most tweeted about TV show in the UK, while the TV audience for the music awards ceremony plummeted to its lowest level since 2006. The ITV show instigated

February 20, 2014

Mobile ad reach doubles

Virtualisation, networking and cloud infrastructure specialist Citrix has released its Mobile Analytics Report for the first quarter of 2014, providing insight into subscriber behaviour and related factors that determine quality of experience (QoE) for mobile data services. This quarter’s report is being released in conjunction with a mobile data subscriber survey

February 20, 2014

Mobile video ‘not good enough’

Allot Communication has published its February 2014 MobileTrends Report which explores the factors that impact video delivery quality over mobile data networks. The report examines how download bandwidth, duration, resolution, mobile operating system (iOS, Android) and video container

February 19, 2014

Study: Content theft ‘big business’

Content theft sites made nearly a quarter of a billion dollars last year from advertising on rip-off sites, according to a new report – Good Money Gone Bad: Digital Thieves and the Hijacking of the Online Ad Business – from the Digital Citizens Alliance, a consumer-oriented coalition focused on educating the public and policy makers […]

February 19, 2014By Colin Mann

Viewing surge for House of Cards

Initial analysis of demand for programmes in season two of Netflix’s House of Cards carried out by network intelligence specialist Procera Networks has revealed a significant increase over season one. In a blog post, Cam Cullen, Vice President of Global Marketing, reported

February 17, 2014By Colin Mann

Mobile video driving TV apps usage

Research from Parks Associates shows mobile consumption of video is driving usage of TV apps, with 55 per cent of US smartphone owners and 61 per cent of tablet owners using a TV-related app at least once a month. “TV app usage is altering

February 14, 2014

Recommendation engine = 45% more views

Iris.TV, the video recommendation engine, has released results of an integration and case study conducted with OVguide aimed at increasing user views for short form video. OVGuide partnered with Iris.TV to create an engaging TV-style stream of their short-form content to increase overall video views and ad impressions. Iris.TV created a custom set of recommendations […]

February 13, 2014