Australian triple play operator Optus is boosting its fixed offering with the launch of new broadband plans and Yes TV by Fetch Multiroom. According to Ben White, Managing Director of Marketing and Product at Optus, whether customers want a simple bundle with unlimited data for endless browsing, loads of entertainment, or a bundle that fits […]
The Q4 (October-December) 2016 Australian Multi-Screen Report – from Regional TAM, OzTAM and Nielsen – continues to document how growing content, platform and screen choices have caused a gradual shift in the way consumers apportion their viewing across devices. Australians are voracious consumers of broadcast TV and other video, and as of Q4 2016 had a dizzying array of options by which to […]
Catch-up TV ad-generated revenues in France rose from €90 million in 2015 to €105 million in 2016. The number of videos viewed increased by 27.1 per cent to €6.5 billion, according to the annual replay TV survey findings from funding organisation CNC. October 2016 set a TV catch-up record with 585.,9 million hours viewed over […]
Vudu, the subscription-free, premium video streaming service from US retail giant Walmart, has launched what it says is the first mobile offering to convert DVDs and Blu-rays into digital libraries, directly from a customer’s phone. Mobile Disc-to-Digital turns DVDs and Blu-rays into digital movies with a simple scan through the Vudu app. These movies can then […]
FreeWheel, the premium video ad management company, has published its latest Video Monetisation Report, revealing that 2016 was a pivotal year for premium video consumption. Findings from the report include: Total video content views rose by 26 per cent from the previous year, with ad views up by 24 per cent, making 2016 the sixth consecutive […]
An online consumer piracy survey from the digital platform security specialist Irdeto has found that over half of respondents polled in the MENA region – 59 per cent in Egypt and 53 per cent in the Gulf Cooperation Council (GCC) – admitted to watching pirated video content. The research also revealed that millennials are among […]
According to the findings of the Q4 2016 Global Video Index from video monetisation specialist Ooyala, mobile devices attract the most video views for advertising video-on-demand (AVoD) services with global distribution. The report also shows variances of viewing habits across devices in different regions and continues to track the upward trajectory of mobile as the […]
The digital revolution in the entertainment business has reached a new tipping point with Britons now spending nearly 80 per cent of their expenditure on entertainment online, according to the Entertainment Retailers Association. And for the first time, entertainment has gone ‘pay monthly’ with
A study from the User Experience Strategies (UXS) Service at Strategy Analytics has assessed Chinese mobile video consumers’ behaviours, preferences, and attitudes towards video services. Participants reported spending more time watching videos on smartphones than other connected devices including connected TVs and computers. A strong willingness to pay for video content was also exhibited due […]
Millennials – now the largest generational group in the US – have grown alongside advancements in technology and media platforms, placing them in intriguing territory with regard to media habits, reports Nielsen. When it comes to television, their eyes are glued to the screen. With commercials, they’re still tuned in—but their eyes are on their […]