In a deal it says marks a significant milestone towards global expansion, sports-first live TV streaming platform fuboTV has and entered into a binding agreement to acquire French live TV streaming company, Molotov. The transaction fuels fuboTV’s global expansion strategy by leveraging Molotov’s direct-to-consumer live TV streaming service and its advertising video-on-demand (AVoD) platform, Mango, […]
Content security services specialist BuyDRM has confirmed the expansion of the KeyOS content security platform with the release of the MultiMark Server supporting just-in-time forensic watermarking and DRM. This addition strengthens BuyDRM’s arsenal of content security solutions aimed at deterring OTT streaming piracy. MultiMark tracks the illegal distribution of content back to the source through […]
Multiplay telco TalkTalk says it is the first major broadband provider in the UK to offer a fibre and Netflix package without having to pay more for an additional TV bundle. The Fibre and Netflix package is available on an 18-month contract basis with TalkTalk’s two Fibre products (average speeds of 38Mbs or 67Mbs), which […]
An Ampere Analysis report shows where Netflix is likely to increase its content investment as the streaming giant’s focus of activity becomes more global than ever. Between Q4 2019 and Q3 2020, North American commissions accounted for 55 per cent of Netflix Original titles, but this share fell to 45 per cent between Q4 2020 […]
Worldwide spending on telecommunications and pay-TV services is forecast to reach $1.5 trillion (€1.3trn) in 2021, representing an increase of 1 per cent over 2020, according to the Worldwide Semiannual Telecom Services Tracker from market intelligence firm International Data Corporation (IDC). The latest forecast is more optimistic than the May 2021 forecast as it presumes […]
A Forrester Consulting study commissioned by sell-side digital advertising platform PubMatic uncovers two significant findings. First, brands are unsatisfied with the limited number of media companies that they currently leverage for buying CTV/OTT inventory. Second, mid-sized CTV/OTT publishers present a major opportunity for brands to get more from CTV/OTT, including access to key audiences and […]
Video ad impression mix by destination type remains consistent across the ecosystem, according to findings from creative logistics specialist Extreme Reach (ER). The company’s latest Video Benchmarks Report, with data from Q3 2021, shows very little movement in impression share by device, indicating that video delivery by platform has stabilised with CTV continuing to garner […]
Netflix has confirmed the launch of Netflix games on mobile, a likely development since the July hiring of gaming industry veteran Mike Verdu. “We love games, whether it’s physical games (Floor Is Lava), mind games (The Circle) or Squid Game,” said Verdu, the platform’s VP, Game Development. “And we love entertaining our members. That’s why we’re […]
Analyst firm TDG suggests that its vision of the pay-TV industry evolving through three generations is now becoming a reality, noting that at the recent StreamTV World conference, Amazon announced it was testing data sharing arrangement with Discovery. Limited to Prime Video Channels and Discovery+ in Europe, general manager of Prime Video Channels Europe, Elisabetta […]
In the lead-up to retail and advertising’s busiest months, music video network Vevo, has released new research exploring consumers’ relationships with music videos and how this can influence buyer behaviour. Vevo’s survey of 2,000 UK consumers, fielded by OnePoll, comes at a time when brands are looking to capture the hearts and minds of consumers […]