To help brands be on the pulse of entertainment and culture on TikTok, the video sharing app is introducing TikTok Pulse, a new contextual advertising solution that lets advertisers place their brand next to the top content in the ‘For You’ Feed. TikTok Pulse is designed to give brands the tools and controls to be […]

In today’s world with ubiquitous online subscriptions, sometimes password sharing means putting sensitive information at risk. And it’s especially ill-advised during this golden age for hackers and digital thieves, suggests authentication platform Beyond Identity. Nevertheless, sharing streaming accounts, such as Netflix and Hulu, is incredibly common. The company recently surveyed more than 1,000 people across […]

The International Broadcaster Coalition Against Piracy (IBCAP) has confirmed that the United States District Court for the Middle District of Florida entered a Final Judgment for $600,000 in a case filed by IBCAP member DISH Network against Gaby Fraifer, the individual responsible for operating and selling an Arabic-language infringing streaming service marketed under the name […]

Streaming platform and device specialist Roku has hosted its first in-person IAB NewFront at the Chelsea Factory in New York, revealing new advertising solutions designed to create a better TV advertising experience for marketers in the streaming decade. For the first time ever in Q1 2022, TV streaming devices surpassed legacy pay-TV in weekly reach […]

A study by three Korean academics suggests that although the direct effect of media consumption through BitTorrent to TV viewership is negative, the indirect effect that mediates Internet buzz is positive, which dilutes the negative effect of digital piracy. In a paper for Information & Management, Dongyeon Kim, assistant professor at the Department of Business […]

According to home-media consumer intelligence specialist Aluma, a scheme being tested by Netflix in three South American countries requiring account owners to pay an extra $3 for each out-of-home user would see 13 per cent of adult Netflix account holders cancel their service if implemented in the US; an event made more certain by the […]

In addition to early comment on the publication of the government’s proposals from ITV and the chair of the DCMS committee, a range of broadcasters and bodies have issued their initial reactions. “We’re pleased to see the government taking forward many of our recommendations, particularly around securing prominence for on-demand public service content,” commented broadcast […]

Female-focused UK free-to-air television channel Together TV has soft launched a streaming service. Posting the news, Alexander Kann, Chief Executive at Together TV, said “Exciting stuff – we have now (soft) launched our streaming service! It’s on desktop, mobile and tablet devices to start with, with several CTV platforms to follow in the next few […]

Australian multiplay telco Telstra has entered into an agreement with IPTV provider Fetch as its new platform for Telstra TV and to evolve Telstra’s home and entertainment proposition. Telstra Group Executive of Product and Technology, Kim Krogh Andersen, said Telstra TV launched in 2015 with a focus on bringing together a wide range of streaming […]

Fire TV is launching Audio Streaming for Hearing Aids on Fire TV Cube (2nd gen) for compatible Bluetooth hearing aids from Starkey. This makes Fire TV the first-ever streaming media player to support Audio Streaming for Hearing Aids, commonly known as ASHA. Customers with compatible Starkey hearing aids can connect directly to Fire TV Cube […]