Incoming CEO Rodolphe Belmer has revealed that the French commercial group is looking to become the leading free streaming platform for family entertainment and news, both on linear and VoD. Speaking at Series Mania in Lille, Belmer has confirmed a key digital expansion towards free-of-charge streaming. With SVoD service Salto, a joint-venture with M6 and […]
Sports-first live TV streaming platform Fubo has confirmed the forthcoming addition of MLB.TV to its line-up of live baseball coverage. MLB.TV is expected to launch on Fubo in the coming days, ahead of Major League Baseball’s Opening Day on March 30th, 2023. With MLB.TV and its current carriage of MLB Network, MLB Strike Zone, regional […]
Video streaming infrastructure provider Bitmovin, and VoD and live video streaming delivery specialist MainStreaming, are partnering to integrate MainStreaming’s Content Hosting and Management with Bitmovin’s suite of video streaming solutions to deliver broadcast-quality streaming experiences for audiences worldwide. The partnership will deliver a joint solution, with Bitmovin’s cloud-first Live and VOD Encoder, Player, and Analytics […]
Spanish multiplay telco Telefónica, through its Telefónica Soluciones area, and connected experience delivery specialist Qwilt have reached an agreement to implement a content distribution system based on the union of both companies’ technologies. Through this alliance, Qwilt expands its coverage and delivery capacity in Spain by relying on Telefónica’s Content Distribution Network (TCDN) deployed in […]
In a move the company says reflects its emphasis on efficient growth, sports-first live TV streaming platform FuboTV is rebranding its consumer-facing products as Fubo. Kicking off the rebrand is the launch of the company’s newest brand ad campaign. The nationwide campaign stars 15-time NBA All-Star, NBA Champion and Hall of Famer Kevin Garnett and […]
Sell-side ad platform Magnite’s latest research study, Streaming TV’s New Era: How Ads Are Powering Streaming’s Future in the EU5, which delves into how consumer attitudes and viewing habits are reshaping the streaming landscape, finds that streaming TV, which comprises television content streamed via the Internet on any device, is now the most-watched form of TV […]
Yahoo and Publicis Media have published a study, CTV Ad Attention & Receptiveness, aimed at answering important questions, including: Does CTV ad attention and receptiveness vary by environment, such as time of day, seasonality, streaming application, genre, and contextual relevance? How do consumers respond to different executional strategies, such as ad length/type, pod position, frequency […]
Kieran Clifton, Director, BBC Distribution & Business Development, has provided an update on the roll-out of BBC One HD in England on Freeview and YouView devices, which starts March 22nd. “In November last year, I talked about our plans to rollout HD (high definition) versions of BBC One in England – and how this would […]
Whip Media, the leading enterprise software platform and data provider to the world’s largest entertainment organizations, announced on Tuesday it has been selected by VIZIO to help manage and streamline ad revenue reporting for WatchFree+, its free, ad-supported streaming service. VIZIO, one of the largest TV brands in the U.S. with over 17 million active […]
Free Ad-supported Streaming TV (FAST) channels bring the linear television experience to free streaming, creating an opportunity for content owners, producers, and distributors to monetize existing content. Unlike paid-for streaming platforms or cable TV, there is no subscription fee, with revenue derived from ad sales. Combined with low set up costs, global reach, and enhanced […]