Spanish telco Telefónica and Siminn, Iceland’s largest telecommunications operator, have successfully carried out what they say is the first proof of concept for TV roaming. Both companies have been able to demonstrate the feasibility of distributing video services with local delivery when the user is on a visited network by interconnecting their Content Delivery Networks […]
Connected TV (CTV) cross-screen advertising specialist LG Ad Solutions and RTL AdAlliance, RTL Group’s international advertising sales house, have expanded their exclusive partnership to offer a combined CTV buying approach for data-driven CTV ads within the smart interface of LG TV devices across multiple European markets for one year. After a successful rollout in Italy, […]
Samsung Electronics and FAST channels brand Love TV Channels have unveiled Love The Planet, the latest channel to join Samsung TV Plus in Europe. The new channel, localised for the key markets of the UK, France, Germany, Italy and Spain, will spread awareness on environmental issues via curated TV streaming content. Love The Planet created […]
Global OTT TV episode and movies revenues will reach $235 billion (€212bn) in 2028, up by $81 billion from $154 billion on 2022, according to the Global OTT TV and Video Forecasts report from analyst firm Digital TV Research. About $17 billion will be added in 2023 alone. AVoD will grow faster than SVoD. AVoD […]
Trade body the Asia Video Industry Association’s Coalition Against Piracy (CAP) has commended the Singapore High Court for its latest Order to block another 20 illegal streaming sites and associated domains responsible for the distribution of illegally streamed content in Singapore. Under the Order, Internet Service Providers must disable access to these illegal sites and […]
Max is to be the name for the SVoD service from Warner Bros Discovery which will replace HBO Max and discovery+. Set to launch in the US on May 23rd, with European rollout scheduled for 2024, Max will incorporate HBO Originals, Warner Bros films, Max Originals, the DC universe, the Wizarding World of Harry Potter, […]
Findings from brands and agencies performance media partner Digital Remedy’s report, CTV/OTT: The Next Frontier of DTC Marketing, which surveyed US-based direct-to-consumer (DTC) marketers to understand the growing influence of CTV/OTT in their marketing budgets and media strategies in 2023, indicate that over two-thirds (67 per cent) of DTC marketers leverage CTV/OTT insights to influence […]
Findings from LG Ad Solutions’ latest streaming report show that although viewers are streaming a greater amount of free, ad-supported TV, nearly half of US households aren’t sure what they want to watch when they turn the TV on, given the amount of content now available on streaming. And even if they know what they […]
Portugal’s Polícia Judiciária (Judiciary Police), through the Unidade Nacional de Combate ao Cibercrime e à Criminalidade Tecnológica (National Unit to Combat Cybercrime and Technological Crime) has, since the beginning of 2022, been carrying out an investigation into combatting digital piracy, which consisted of the illegal sharing of audiovisual products protected by copyright. This investigation arose […]
Advertising intelligence company MediaRadar and streaming video recording platform specialist PlayOn have agreed a partnership that will see MediaRadar use data derived from video captured via PlayOn to enhance its streaming media advertising analytics and insights products. MediaRadar summarises OTT data covering overall and category trends in ad spend across the leading ad-supported streaming video […]