In a new campaign from UK IP intellectual property protection body FACT, TV presenter and former Premier League footballer Jimmy Bullard has been given a first-hand insight into some of the risks lurking behind illegal streams, from viruses and malware deliberately designed to infect your devices, to full-scale identity theft caused by the sharing of […]
IPG Mediabrands, a client-led, consulting-first, community-driven marketing agency, has licensed the Gracenote Inclusion Analytics solution to help advertisers better connect with important but underserved audiences. Through Inclusion Analytics data and insights, Mediabrands will gain new visibility into the gender, race, ethnicity and sexual orientation of talent appearing in popular linear and streaming TV programming. Equipped […]
Leveraging its combined group technology expertise, Comcast has launched the XiOne, a new global wireless streaming device currently available in Italy and Germany to Sky Q customers and beginning its rollout in the United States to Xfinity Flex customers. In Europe, the XiOne enables the first delivery of video services over IP for Sky customers. […]
As demand for subscription entertainment shows no sign of slowing, and content continues to fragment across new and existing services, audiences are fast approaching a tipping point, Deloitte Australia’s latest Media Consumer Survey reveals. Deloitte’s tenth edition of the Media Consumer Survey drills down into Australian digital entertainment audience preferences. The survey focuses on five generations with a […]
Viant Technology, a people-based advertising software company and Integral Ad Science (IAS), a global player in digital media quality, have announced an expanded partnership, integrating IAS’s CTV fraud pre-bid solution within the Adelphic advertising software, enhancing CTV fraud protection capabilities for brands and agencies. “Viant’s expertise and CTV scalability uniquely position us to bring this […]
In a first of its kind move in the Irish ISP market, Irish multiplay telco Pure Telecom is launching TV services, aiming to improve its reach, ARPU and customer tenure through aggressively-positioned Fibre and TV bundles. TV-as-a-Service provider Netgem TV will be powering Pure TV, which will leverage Netgem’s smart solutions for ISPs. Netgem partners […]
Findings from the Future of Audience and Revenue Study from AI-driven audience engagement and sales intelligence solutions provider Futuri, with SmithGeiger, reveal tectonic shifts in how Americans perceive, consume and pay for media content, as well as media executives’ predictions for the sector and confidence in their ability to meet emerging challenges. The study explored […]
US TV station streamer Locast has been ordered to close its operations permanently. The service had previously been ordered to suspend all operations, but now a New York federal court has ordered a permanent injunction that bans Locast from operating. The owners of the major broadcast networks in the US – namely ABC, CBS, NBC […]
Rupert Murdoch’s News UK is to launch a new channel, TalkTV, in early 2022. The channel will be streamed live and made widely available on all platforms including linear TV and OTT with content available across social media as well as News UK’s own inventory of websites and apps. According to News UK, everyone in […]
Since 2015, Hub Entertainment Research’s annual Decoding the Default study has tracked the TV source that consumers turn on first when they’re ready to watch. This year’s study uncovers a number of surprising shifts in viewers’ first stop for TV. Highlights from the study: 1) More than half of all TV viewers say their TV […]