Digital video ad spend is dramatically increasing in the UK, yet more than four in 10 (41 per cent) of digital video advertisers and buyers say that a lack of understanding of the ecosystem is one of the key barriers to greater adoption. In a study conducted by Xandr, more than half (57 per cent) […]
A report from digital ad verification specialist Integral Ad Science (IAS), suggests that consumer preference is shifting to ad-supported streaming content. The report, UK Streaming Wars, provides insights into UK consumer use and preferences for Connected TV (CTV) devices and ad-supported streaming services, and comes in the wake of stay-at-home orders around the globe in […]
Rakuten TV has announced the launch of the CNN International news channel on Samsung TV Plus in the UK and Germany, expanding the platform’s free content offer dedicated to news on its AVoD service. The CNN International feed provides award-winning news and features programming 24 hours a day and will be available on the TV […]
Video platform provider Alchimie and Samsung’s TV Plus platform have extended their partnership to provide a range of themed VoD channels to millions of Samsung Smart TV viewers across the UK, Spain, France and Italy. The 30+ themed channels on offer are all populated and updated by Alchimie’s 60,000 hour, multilanguage premium-content library. Additionally, the […]
Tremor International, a global player in advertising technologies, has announced 127 per cent revenue growth in the Connected TV (CTV) space in Q4 2020 compared to Q4 2019. Along with video, which represents more than 80 per cent of Tremor International’s 2020 revenues, CTV is now a significant growth engine for the company, with more […]
Increased movement and competition on UK DTT platform Freeview is among the developments for 2021 predicted by Chris Parsons, Chief Executive at channel operations specialist MediaPaedia Broadcast. His five predictions are: Covid efficiencies are here to stay 2020 saw unprecedented changes in the broadcast industry, one traditionally based on trade shows and meetings. Production has […]
LG Electronics has announced a partnership with Google to bring Stadia to its latest webOS smart TVs in the second half of this year. After Stadia comes to Google TV, LG will be the first TV manufacturer to natively support Stadia gameplay via webOS. Stadia on LG TVs will allow customers to instantly play hit […]
Streaming specialist Roku has announced that Roku OS was the No. 1 smart TV OS sold in the US and Canada, according to NPD’s Weekly Retail Tracking Service. Roku TV held 38 per cent of market share in the US and 31 per cent in Canada, based on available data from January 5th through December […]
Discovery’s direct-to-consumer SVoD service discovery+ is now live in the US, with the company also announcing major new distribution agreements that it says will make the product one of the most widely-distributed streaming services at launch. discovery+ is available on the following platforms and devices: Amazon Fire TV streaming devices, Fire TV Edition smart TVs […]
Movistar and Samsung have reached an agreement to integrate all Movistar Plus TV content onto Samsung smart TVs. Samsung’s Universal Guide will now show all content from Movistar Plus enabling its viewers to have access to the platform through QLED TV models from 2018 and beyond. Samsung’s Universal Guide analyses viewer’s preferences and profiles offering […]