Mediaocean closes Innovid acquisition
Mediaocean has closed its acquisition of Innovid, first announced in November 2024, and is now merging it with Flashtalking to create a “global, independent, omnichannel ad tech platform for the world’s top brands, agencies, and publishers”. By harnessing AI, automation, and a massive global dataset, the new entity aims to enhance end-to-end workflows, delivering more […]