Advanced Television

VOD

Research: How to measure SVoD success

Research by academics at the Universitat Oberta de Catalunya (UOC) has sought to establish how it is possible to tell whether streamed films or series work, suggesting that quantitative information should be enriched with other dimensions of consumption. Noting that advertising investment within the television streaming market is forecast to grow from the more than […]

July 10, 2024By Colin Mann

Study: Culturally relevant content key for black audiences

The availability of culturally relevant content plays a major role in which platforms and services Black TV content viewers decide to use, according to Horowitz Research’s annual report, FOCUS Black Volume I: Subscriptions 2024. The report, which tracks the evolution of the pay and free TV, streaming, internet and mobile environment among Black Americans, finds […]

July 10, 2024

Beverly Hills Cop: Axel F debuts at Netflix #1

Beverly Hills Cop: Axel F, starring the legendary Eddie Murphy, debuted at #1 on Netflix’s English Films List in the week commencing July 1st with 41 million views, making it the most-watched title of the week. The movie sees Murphy return to his breakout role 30 years after the release of Beverly Hills Cop III. […]

July 10, 2024

ViX Premium with Ads on Charter’s Spectrum

Charter Communications and TelevisaUnivision have announced the new ad-supported premium subscription version of ViX Premium with Ads, is now available at no additional cost to Spectrum customers in the US who have access to Univision as part of their Spectrum TV Select or Mi Plan Latino packages. Through the companies’ new multi-year agreement, customers can […]

July 10, 2024

Research: 42% of US consumers are SVoD resubscribers

Research from Ampere Analysis shows that Disney+ subscribers who had previously churned and then returned (‘resubscribers’) to take the Disney+/Hulu/ESPN+ bundle are 59 per cent less likely to churn within 12 months than those who take Disney+ alone. This finding suggests bundling streaming services will have a significant impact on the 42 per cent of […]

July 8, 2024

Argentina, Japan, Uruguay rise on Netflix ISP Speed Index

Eighty-eight per cent of Internet Service Providers (ISPs) stayed at their same speed in June with a few notable increases and decreases on the Netflix ISP Speed Index – a monthly update on which ISPs provide the best prime-time Netflix streaming experience.  Thirty-six countries and regions were in the top performance tier in June: Argentina, […]

July 8, 2024

Report: Big tech players 53% of France internet traffic

Arcep, the French regulatory body, has presenting the 2024 edition of its report on the state of the internet in France. This is Volume 3 of the annual report that the Authority submits to the country’s Parliament each year. The report provides an account of the actions that Arcep has taken to safeguard the smooth […]

July 5, 2024

ITVX launching Hayu Select

ITV has announced a deal with Hayu – the all-reality streaming service – to bolster ITVX Premium, the streaming platform’s subscription tier. The deal will see over 750 hours of content added to ITVX Premium in a branded area of ITVX called Hayu Select – which is scheduled to launch later this summer. Many of […]

July 3, 2024

All Bridgerton seasons on Netflix’s Most Popular TV List

Shortly after making its debut, Season 3 of Shonda Rhimes’ Bridgerton has entered into Netflix’s Most Popular TV List (English) at #10, notching 91.9 million views to date. Bridgerton now has three spots on the list, with Seasons 1 and 2 in the #4 and #9 spots respectively. The latest installment of the cultural phenomenon […]

July 3, 2024

Tubi live in UK

Tubi, Fox Corporation’s ad-supported streaming service, is now live in the UK. Tubi has built momentum in North America by engaging viewers with a free, personalised streaming service that offers an extensive library of blockbuster movies, popular TV series, and exclusive Tubi Originals. With nearly 80 million monthly active users, Tubi has emerged as the […]

July 2, 2024