Report: Australia’s M&E industry must make ‘frenemies’ to grow
The time has come for Australian media and entertainment companies to make ‘frenemies’ by collaborating and partnering with rivals to achieve growth, with the strong headwinds facing traditional media players set to continue through to 2021, according to a PwC report. PwC’s 16th annual Australian Entertainment & Media Outlook shows that total consumer and advertising […]




