During January to June, the UK watched 2.4 billion broadcast TV ads a day, an average of 42 per person. Within BARB's total figure, commercial impacts are also up for key advertiser audiences. ABC1s are watching nine per cent more TV ads and 16 to 34s are watching three per cent more. The figures, published […]

The outfit, of which Liberty Media owns a controlling interest, reported earnings of $455 million on second-quarter revenue of $4.8 billion. DirecTV's revenue jumped 16 per cent from the $4.1 billion it recorded in the second quarter of 2007, though quarterly profits grew only 2 per cent from the $448 million from a year ago. […]

Although the subscriber loss meant lower installation costs for Dish, which helped lift its second-quarter profit above expectations, analysts said that the customer loss boded ill for the company's growth prospects. Dish said it lost a net 25,000 subscribers during the second quarter. A year ago, Dish added 170,000 subscribers in the second quarter. The […]

Mobile satellite systems use radio spectrum to provide services between a mobile earth station and one or more stations either in space or on the ground at fixed locations. They have the capability to cover a large territory and reach areas where such services were not economically viable before. The new European selection procedure could […]

Over the 17 days of the games, the BBC will broadcast 2,750 hours of coverage from 192 events in 28 Olympic sports and 31 venues. The BBC is offering double the amount of TV coverage compared to the Athens Olympics in 2004, with BBC1 and BBC2 between them showing 17 hours every day. For the […]

The South African government also confirmed that it would meet a November 2008 deadline for switching on digital broadcasting, well ahead of the football World Cup, which it is hosting in 2010. The analogue system will be switched off in November 2011. The government revealed that it would pay about 70 per cent of the […]

Overall revenue at ITV grew by 3 per cent in the six months to June 30th. However, the company expects total TV advertising revenue to fall by 1 per cent over the eight months to August, before declining by 20 per cent in September. Shares in ITV fell 12.5 per cent to 40.5p in early […]

While prime-time programmes can attract about 1.5 million people and deliver mass audiences to advertisers, viewer numbers will fragment as broadcasters run their new high-definition and standard-definition channels, said David Wiadrowski, the lead partner for communication and entertainment at PwC. He predicted the channels would need to invest more in content to retain audiences, putting […]

BSS suggests that for many alternative media this will be the first economic slowdown in which they will be seriously tested, such as online search, digital out-of-home media, word-of-mouth marketing, videogame advertising, and social network advertising, among others. As a result of these trends, VSS projects that broadcast TV will become the largest advertising medium […]

Despite the rosy picture, full digital conversion is only expected in four (Finland, France, Ireland and the UK) of Western Europe’s 15 major broadcast countries. Adam Thomas, Informa’s Media Research Manager, said: "While cable will remain the region’s leading pay TV platform, the satellite subscriber base is eating into its dominance. Satellite’s much higher ARPU […]