Nation Player App reaches 7m weekly listening hours
November 19, 2025
All In Media (AIM) is celebrating reaching 7 million weekly listening hours on its UK Nation Player App.
The free Nation Player App, available on mobile and in car with Apple CarPlay and Android Auto, has supercharged content discovery, audience growth, and engagement with Xperi’s AIM Player technology.
Nation Player started in 2024 with 55 stations, 93 podcast channels, and 13 publishers and has grown to over 100 stations, 125 podcast channels, and 43 publishers. Channels include Nation’s own stations, independent and community radio brands, and podcasts from independent producers and the BBC.
Integration with Xperi means audio companies can take advantage of a collaborative revenue model through access to the Digital Ad Exchange (DAX) platform, which connects advertisers with digital audio inventory.
Creative and dynamic personalised advertising becomes an unintrusive part of the listening experience and brings growing revenue streams month on month to audio brands on Nation Player.
Nation Founder and CEO Jason Bryant, commented: “We continue to set new records for usage and active users for Nation Player and are on a mission to become the leading commercial audio app and to monetise audiences for our partners. Our momentum proves the value of technology on AIM Player, enabling independent broadcasters to drive growth and stand shoulder to shoulder with the UK’s radio industry giants.”
Listeners expect seamless, personalised audio whether they’re at home, on-the-go, or in the car. AIM Player technology powers discovery with a flexible, personalised interface makes it easy for listeners to navigate between favourites, trending shows, and podcasts, enabling a fast time to content that users enjoy.
Chris Gould, VP at All In Media, said: “Designed to help broadcasters of any size to compete in a fast-changing digital audio landscape, Nation Player demonstrates how our AIM Player technology can power branded apps that deliver the premium experiences listeners expect — without the heavy costs of building from scratch.
“This partnership is evidence of how traditional media can be reinvented through innovative platforms and partnerships that prioritise user experience and engagement.”
Other posts by :