Fremantle is partnering with Nacelle to represent their FAST channel – Comedy Dynamics.

The partnership will see Fremantle providing key support to scale the Comedy Dynamics Channel. This includes expertise from Fremantle’s Global Sales teams and Channel Marketing, Programming, Data, Partnership and Ad Sales teams, which will provide the best practices for consumer engagement, marketing and performance optimisation. Fremantle will also deliver dedicated marketing scale and support and operating efficiencies, including advanced data and insights, for the Comedy Dynamics Channel.

 The deal was brokered by Kyle Harris, VP Acquisitions, and Jason Bandy, SVP Legal and Business Affairs for Fremantle. Anna Roberts, SVP, Distribution and Acquisitions, and Nikki Barbanell, VP of Business and Legal Affairs brokered the deal for The Nacelle Company.

Comedy Dynamics currently offers over 1,000 hours of library content and is a leading indie distributor of stand-up comedy. The Nacelle library includes hit comedians such as Ali Wong, Jim Gaffigan, Tiffany Haddish, Tom Segura and Jeff Dunham. Currently, Comedy Dynamics has been providing entertainment for viewers in the US since July 2019 on platforms such as Roku, Pluto TV, Samsung and LG. This partnership will bolster Comedy Dynamics’ existing audience base, with aim to scale out to further markets in North America, as well as internationally.

Laura Florence, SVP Global Channels, Fremantle, commented: “This is a fantastic new deal for our Global Channels team and marks the very first of this kind of partnership. Nacelle is a great partner for us with its impressive, growing library of content, which we look forward to bolstering with our global teams and expertise at Fremantle.”

Brian Volk-Weiss, Nacelle CEO, added: “We’re excited to be partnering with Fremantle for our FAST channel. This partnership helps provide free top-tier stand-up comedy to the masses.”

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Tags: comedy, FAST, LG, roku