Advanced Television

LiveU launches Lightweight Sports Production

September 5, 2024

LiveU has launched its Lightweight Sports Production solution making fully featured, professional live sports production accessible and affordable for every event size.

LiveU says that Lightweight Sports Production opens up new frontiers for diverse and minority sports that were previously sidelined due to economic, resource or time constraints. Built on a remote production ‘ground-to-cloud-to-crowd’ model with broadcast-grade video performance, the turnkey solution offers a cost-effective alternative for any sports production, including mainstream sports broadcasts.

LiveU’s Lightweight Sports Production provides a complete capture-mix-share solution, making live video capture, programme production and distribution collaborative and hassle-free. By eliminating the need for extensive production set-ups, on-site production trucks, or satellite uplinks, Lightweight Sports Productions can be taken to air for a technology cost startig at $500 per event, giving producers total control over costs.

Seamlessly integrating LiveU’s portable 5G bonded video encoders with LiveU Studio, the company’s cloud-native video production service, the solution offers a quick route to get fully synchronised multi-cam sources into the cloud and out to digital and linear audiences. Featuring the newly released next-generation version of LiveU Studio, hosting a range of sports-centric capabilities together with a new intuitive interface, the solution is designed to be lightweight in terms of operation, but heavy hitting when it comes to fan engagement.

This is all controlled from one screen, with the new Studio UX making a single operator possible, saving on resources as well as technology. The single operator can handle a complete production from a single pane of glass, including live switching, Instant Replay, ISO recording, SCTE-35 ad insertion, guest management and distribution.

LiveU has also teamed up with selected third-party vendors to offer integrated HTML-based graphics and AI video editor tools for a more immersive audience experience.

Steve Wind-Mozley, CMO, LiveU, said, “On this, LiveU’s 18th birthday, we wanted to honour the passion, dedication and enthusiasm of every player and storyteller involved in the world of sport. We are proud to introduce LiveU Lightweight Sports Production’s turnkey solutions that are designed to make producing high-quality, multi-angle live sports content simple, fast and cost-efficient and attainable for any event size. Fans of niche and developing sports, who were underserved can now be reached, offering fresh monetisation possibilities for forward-thinking storytellers. Broadcasters, production teams, leagues, and content creators can easily ‘right-size’ their production costs, allowing them to produce far more content, more sustainably than before.”

Matt Zajicek, LiveU’s Senior Director of Product Management, added: “With the flexibility and scalability of our new solution, live sports content can be produced from virtually any location, whether it’s a grassroots event in a remote region or a specialized sport with a passionate fanbase, accelerating audience growth and value creation. Additionally, the cloud-based REMI or remote approach reduces the environmental impact of live production, supporting increasingly important sustainability goals by minimising the need for on-site personnel and equipment. This inherent efficiency, combined with our leading video-over-bonded-IP technologies, means our customers can drastically reduce their per-event production costs, while increasing their high-quality, professional output.”

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